Content Creation Manager

Sport, racing and creative content could be the perfect combination for you. Our marketing team is on the lookout for a highly skilled Content Creation Manager to join their ranks.

Our organization thrives on innovation, energy and teamwork. As a strong data-driven business, we use cutting-edge digital marketing technologies to cater to our sophisticated customer base. We strive to provide a unique experience for punters engaging with racing and sport through our innovative projects.

Key Responsibilities:

• Developing a 'can do' attitude with a passion for sport and content.
• Working collaboratively with others and thriving in a team environment.
• Continuously learning and developing skills.

Benefits Package:

• Incredibly flexible working arrangements.
• Tailored leave options including parental leave, cultural leave swap, volunteer leave and study leave.
• A genuine focus on personal and professional development through internal Leadership Development Programs, peer to peer learning and self-chosen learning opportunities.
• Up to $2000 per year for personal and professional development through the BestYou program.
• An ongoing commitment to Diversity and Inclusion.
• Supportive wellbeing initiatives including access to the Employee Assistance Program.
• A dedicated internal events team focused on bringing educational, social, celebratory and philanthropic activities.
• A generous bonus scheme if we win, you win.

What You'll Do:

• Assisting with the management of the content calendar, both sport and proposition related.
• Curate and create industry leading content for promotion across all our owned channels.
• Support the development of our new content strategy, playing a leading role in embedding it across the business and all customer touchpoints.
• Managing our social platform and publishing content on the Betfair Hub.
• Executing best practice Search Engine Optimization using industry leading tools.
• Creating thorough briefs for the Internal Agency team to meet business needs.
• Reviewing, editing and uploading content to the Betfair Hub to meet set timelines.
• Working closely with the in-house development team to ensure stability of the widget platform and propose improvements.
• Promoting, managing and protecting the brand, ensuring consistency across all communication channels.
• Sub-editing content delivered by our leading content contributors.
• Communicating with 3rd party suppliers; sourcing, engaging, negotiating deals and contracts.
• Assisting the broader marketing team with copywriting and paid strategies.
• Strong demonstrated experience within a similar position.
• Track record of tailoring content to specific audiences.
• Proficient in Microsoft Word suite and Adobe Photoshop.
• Previous hands-on experience with WordPress or similar CMS.
• Social media expertise across multiple channels.
• Proficient copywriting and editing skills.
• A genuine connector, internally with colleagues but external suppliers.
• Availability to work a rotating roster, including some weekends.
• A passion for sport and content.
• Strong understanding of the wagering landscape.
• You like hanging out with and being part of a team.

Requirements:

• Strong demonstrated experience within a similar position.
• Track record of tailoring content to specific audiences.
• Proficient in Microsoft Word suite and Adobe Photoshop.
• Previous hands-on experience with WordPress or similar CMS.
• Social media expertise across multiple channels.
• Proficient copywriting and editing skills.
• A genuine connector, internally with colleagues but external suppliers.
• Availability to work a rotating roster, including some weekends.
• A passion for sport and content.
• Strong understanding of the wagering landscape.
• You like hanging out with and being part of a team.