Marketing Activation Specialist

2 weeks ago


Sydney, New South Wales, Australia beBeeActivation Full time $80,000 - $120,000
Job Description

You play a pivotal role in bringing iconic brands to life through impactful activations. You work closely with sales and marketing teams to drive growth, manage customer relationships, and ensure seamless execution of activation plans.

The role involves managing end-to-end BTL activity, from briefing and POS creation to flawless execution in-store. Additionally, you will manage a rolling 12-month activation plan for key brands and customers, driving growth across the portfolio.

Key Responsibilities:

  • Drive Alignment: Work closely with Brand Marketing and Sales teams to ensure smooth execution of brand activations.
  • Cross-Functional Collaboration: Work collaboratively with internal teams to refine ideas, optimize processes, and ensure effective execution.
  • Customer Relationships: Build strong, successful relationships with customers and partners to ensure that brand activation plans are aligned with their needs.
  • Creative Solutions: Take a solutions-focused approach, adapting quickly to changing market dynamics and thinking outside the box to drive success.

About Total Rewards

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience.

Required Skills & Qualifications

Candidate Requirements:

  • Excellent Communication Skills: Effective communication with cross-functional teams, customers, and partners.
  • Problem-Solving Ability: Ability to analyze problems and develop creative solutions.
  • Results-Oriented: Focus on delivering results-driven outcomes.


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