Chief Acquisition Marketing Officer

1 week ago

Melbourne, Victoria, Australia beBeeMarketing Full time $160,000 - $190,000

Job Opportunity:

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We are seeking an accomplished marketing professional to lead the development and execution of comprehensive customer acquisition strategies. Your role will be pivotal in driving business growth through innovative marketing campaigns, data-driven decision-making, and cross-functional collaboration.

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Key Responsibilities:

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  • Strategic Planning & Execution: Develop and implement multi-channel acquisition strategies to attract and retain customers, ensuring alignment with business objectives.">
  • Team Leadership: Lead, mentor, and develop a high-performing acquisition marketing team, fostering a culture of innovation and continuous improvement.">
  • Performance Analysis: Utilize advanced analytics to monitor campaign performance, derive insights, and optimize strategies for improved ROI.">
  • Stakeholder Collaboration: Work closely with Product Development, Sales, and Customer Service teams to ensure cohesive marketing efforts and product offerings.">
  • Market Research: Conduct in-depth market analysis to identify trends, opportunities, and competitive landscape, informing strategic decisions.">
  • Compliance & Risk Management: Ensure all marketing activities comply with legal regulations and company policies, mitigating potential risks.">
  • Innovation & Continuous Improvement: Stay abreast of industry trends and emerging technologies to drive innovation in acquisition strategies.">
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Ideal Candidate Profile:

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  • Education: Bachelor's degree in Marketing, Communications, Advertising, or a related field.">
  • Experience: Minimum of 7 years in acquisition marketing or related roles, with at least 3 years in a leadership position.">
  • Skills: Proven ability to lead and motivate teams, manage performance, and drive results. Collaborative mindset with excellent project management skills.">
  • Personal Qualities: Excels at working in a team environment, managing multiple projects simultaneously, and possessing a detail-oriented mindset.">
  • Technical Skills: Experience with Google Analytics and Google Marketing Platform certification (plus but not mandatory).">
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About This Role:

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Our organization offers a flexible working environment, prioritizing employee well-being and productivity. We're committed to creating a safe, healthy, engaging, and productive work environment for all employees and workers.

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