
Marketing Campaign Lead
7 days ago
Sky Italia is seeking a highly skilled Marketing Manager to lead the planning and delivery of our biggest advertising campaigns.
Job DescriptionThe successful candidate will take ownership of campaign planning, working closely with creative and media agencies to deliver innovative marketing solutions that drive customer engagement and retention across all our sports channels.
Key responsibilities include:
- Developing and delivering clear, concise marketing briefs.
- Delivering through-the-line advertising campaigns across multiple media channels, maintaining creative consistency and driving commercial performance.
- Building and maintaining collaborative relationships with multiple departments, including internal teams, external rights holders, and media partners.
- Producing practical and insightful evaluations of marketing activity and presenting findings to senior stakeholders.
This role plays a critical part in driving engagement for all Sky Sports campaigns, supporting the business to evolve into a more accessible, entertaining, and inclusive brand.
Key Skills and QualificationsTo be successful in this role, you will need to have:
- A strong track record in running through-the-line marketing campaigns.
- Excellent communication skills.
- A passion for sport.
- The ability to manage multiple projects simultaneously, prioritizing tasks effectively and working at pace in a fast-moving environment.
At Sky Italia, we offer a unique and inclusive work environment that values diversity and promotes flexible working. We are recognized as an 'Inclusive Top 50 Employer' and a 'Times Top 50 Employer for Women'. This makes us an excellent choice for anyone looking to develop their career in a supportive and stimulating environment.
Why Work with Us?Join us and discover why people love working at Sky
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