B2B Marketing Professional

5 days ago

Melbourne, Victoria, Australia Bunnings Full time
About the Role

We are seeking an experienced B2B Marketing Specialist to join our Marketing team at Bunnings.

The successful candidate will assist the Commercial Services Marketing Manager in delivering a program that aligns and supports the commercial strategy and delivers a broad range of marketing support for the Organisations segment.

This includes producing B2B material to support a large sales team, campaign development and implementation across a range of products and services both ATL and BTL.

Key Responsibilities
  • Maintain the AU/NZ marketing calendar with activity and events for the Organisations segment that supports their growth across key strategic pillars in conjunction with the commercial planning team.
  • Hold workshops with the Organisations sales and marketing team to work through programs of activity and ensure alignment across different functions.
  • Create effective B2B marketing collateral and sales enablement packs to ensure trans-Tasman Account Managers and Business Development Managers have all the material required to sell our offer to key customers across partners, suppliers, customers and associations.
  • Support as required the production of reports, presentations and marketing materials.
  • Collaborate with the digital team to ensure the website contains all material relevant to Organisations customers.
  • Assist the content team in developing and delivering relevant content strategies to drive engagement and build brand connection with key associations, suppliers, customers and partners.
Requirements
  • Three+ years' experience in marketing or a related business management role.
  • Preferably B2B marketing, sales or operational experience in Facilities Management, building or construction or industry association.
  • A degree in Marketing, Business Development or relevant studies at Tertiary Level.
About Bunnings

Bunnings is the leading retailer of home improvement and lifestyle products in Australia and New Zealand and a major supplier to project builders, commercial tradespeople and the housing industry.

Operating from a network of stores, trade centres, frame and truss sites, and online, Bunnings caters for consumer and commercial customers.

By joining our passionate and diverse team, you will have the opportunity to grow, develop, have fun and make a positive difference – to our customers and the communities where we live and work.

We strive to ensure everyone is treated fairly and our team are committed to supporting you at any stage of your recruitment journey.

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