Digital Marketing Strategist

3 weeks ago

Melbourne, Victoria, Australia AGL Full time

About AGL

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At AGL, we're redefining the way homes and businesses live and work across Australia. Our vision is to create a better energy future, and we need talented individuals like you to help us achieve it.

The Role:

We're seeking a skilled Digital Marketing Strategist to join our dynamic Brand team in Docklands VIC. As a Social Media Specialist, you'll play a vital part in shaping AGL's presence across customer-facing social media channels.

Key Responsibilities:

  • You'll work closely with the social media lead to deliver on strategy and channel-specific plans, publish engaging posts, and drive positive community engagement.
  • Use social media platforms (Sprinklr, Khoros) to moderate comments efficiently, foster trust among followers, and enhance community sentiment.
  • Craft strategic and personalized responses for FAQs, comments, and customer interactions, ensuring alignment with AGL's brand voice.
  • Provide exceptional service while maintaining compliance with legal, regulatory, and product accuracy standards, managing brand reputation effectively.
  • Partner with stakeholders across Corporate Affairs, Marketing, and Customer Service to surface relevant content, address queries, and share insights for sales and retention opportunities.
  • Support campaign performance reviews, analyze social media metrics, and provide actionable insights on trends, issues, and opportunities to improve AGL's reputation.

What We Offer:

  • A competitive salary of $90,000 - $110,000 per annum, based on your experience and skills.
  • Flexible working options, including hybrid work arrangements.
  • Discounts on energy, telcos, and solar plans.
  • Access to study assistance, AGL's share purchase plan, and insurance deals.
  • A supportive and inclusive work environment that values diversity and inclusion.

Inclusion at AGL

We welcome applicants from various backgrounds and are committed to maintaining a diverse workforce. If you're passionate about digital marketing and customer engagement, we encourage you to apply. Please note that AGL is a Circle Back Initiative employer, committed to responding to every applicant.

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