Head of Regional Product Marketing Strategist
1 week ago
We are seeking a highly skilled and experienced Head of Regional Product Marketing Strategist to join our team at Roman Health Pharmacy LLC.
Key Responsibilities- Market Analysis and Strategy
- Conduct market research and analysis to identify growth opportunities for Xero in the region.
- Develop and implement regional customer and segment value propositions for target audiences.
- Product Development and Launch
- Collaborate with Product and Customer teams to build and launch new value to the market.
- Consult on optimal launch timing and GTM approach.
- Go-To-Market Planning and Execution
- Develop internal sales enablement resources for regional Go-To-Market teams.
- Lead through influence, building rapport with senior stakeholders to get buy-in and ensure objectives are prioritized in go-to-market plans.
- Team Leadership and Collaboration
- Partner closely with Product and Regional teams to translate the product roadmap into customer value and GTM activities for the Region.
- Be the primary Product Marketing representative to the regional Go-To-Market team.
- Experience and Skills
- Understanding of small business market and familiarity of the Xero platform, tools, and ecosystem partner apps.
- Experience leading go-to-market campaigns collaborating with key teams like Marketing or Sales.
- Highly commercial, data-driven marketing experience with demonstrated experience building product strategies and go-to-market plans based on customer and data insights.
- Personal Qualities
- Creative problem solver who is confident in managing pace and ambiguity.
- Excellent communication and senior stakeholder management skills to build understanding and influence outcomes.
- Strong program management and planning skills, including managing risks.
- Opportunity to Work with a Global Company
- Flexible Working Hours
- Ownership and Autonomy
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