Strategic Content Partner

1 day ago

Sydney, New South Wales, Australia beBeeMarketing Full time $60,000 - $80,000
Job Title: Influencer & Content Specialist

We are seeking a highly skilled professional to join our team as an Influencer & Content Specialist. This role will be responsible for driving brand growth through strategic relationship-building with influencers, creators, and brand partners who align with our values.

  • Develop a comprehensive strategy for our influencer marketing channel in collaboration with the Brand Manager.
  • Identify and collaborate with relevant influencers and brand ambassadors to amplify our brand reach and engagement.
  • Track daily performance metrics such as ROAS, CTR, NCAC, and engagement metrics to ensure alignment with business goals.
  • Represent the results of your channel to various teams in the business and advocate for your partners.
  • Forge long-term relationships with influencers and content creators to promote brand values authentically.
  • Stay up-to-date with the latest content trends, social media algorithms, and emerging platforms to create engaging briefs that capture attention and drive sales.
Key Responsibilities:
  • Collaborate with the Customer team to develop new and innovative content ideas.
  • Assist in coordinating Brand/PR and Social Media activations, engaging with the public, and collaborating with internal employees to create authentic and entertaining content.
  • Assist in photoshoot planning, product sample organisation, and other preparation activities to ensure smooth execution of content shoots.
Requirements:
  • Minimum 2 years owning an influencer marketing budget and strategy.
  • Deep understanding of all social media platforms, including how to engage audiences and build brand presence.
  • Confidence in front of the camera and excited to feature in our brand content.
  • Previous internship or work experience in marketing, content creation, or social media management.
Why Choose Us?
  • A great office location on Crown Street, Surry Hills.
  • The opportunity to do meaningful, purpose-driven work for a B-Corp organisation.
  • The opportunity to grow your career with an awesome group of people.

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