Ecommerce Strategy Leader

6 days ago


Melbourne, Victoria, Australia beBeeEcommerce Full time $120,000 - $140,000
Senior Ecommerce Strategy Lead

We are seeking a seasoned ecommerce strategy lead to drive online sales and conversion performance for our brand.

The ideal candidate will ensure accurate site merchandising, collaborate closely with cross-functional teams, and partner with digital product teams to realise trade and growth targets from digital products.

  • Work with senior stakeholders to design and execute the ecommerce strategy.
  • Drive sales and optimise site performance by improving conversion rates, profitability, and customer experience through content management, merchandising, and ongoing site enhancements.
  • Collaborate with buyers and marketers to align digital merchandising, pricing, promotions, and content with launch plans and brand guidelines.
  • Maximise trade and growth across brand and third-party websites by partnering with digital product teams, focusing on mobile personalisation, search, merchandising, and fit tools.

Key Capabilities

  • Extensive experience working in a retail organisation as an ecommerce manager or similar role.
  • Exemplary understanding and knowledge of ecommerce operations and retail trading technical functional and strategic.
  • A drive towards contributing towards retail excellence and digital growth.
  • Deep understanding of product and promotional content management within a large and complex ecommerce website.
  • Solid technical knowledge and experience across various web standards and knowledge of web accessibility best-practice and current front-end trends.
  • Thorough understanding of web development & search engine optimisation principles and practices at a code and content level.
  • Ability to convert conceptual ideas into useful and functional designs, knowledge of user-centred design methodologies.
  • Well-developed stakeholder relationship management and collaboration competencies – across all levels of the organisation.


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