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Tourism Marketing Specialist

2 weeks ago

Melbourne, Victoria, Australia beBeeDigital Full time $60,000 - $80,000
Marketing & Tourism Role

This exciting opportunity exists to deliver impactful digital campaigns, coordinate promotional activities, and maintain online visibility.

Main Responsibilities:
  1. Develop and execute marketing strategies across email, social media, and web platforms.
  2. Coordinate park-level promotions, influencer engagement, and content creation to boost park visibility.
  3. Maintain online presence tools such as Google My Business and ATDW to ensure parks are easily found.
  4. Support campaign analysis and guest experience insights to inform business decisions.
  5. Represent the company at industry events and conferences to promote brand awareness.
Requirements:
  1. 2-3 years' marketing experience, preferably in tourism or regional marketing.
  2. Strong skills in content creation, digital marketing, and project coordination.
  3. Experience with CRM, email marketing, and social media tools.
  4. High attention to detail and ability to manage multiple projects simultaneously.

We offer a flexible work-from-home setup with occasional travel, a supportive environment focused on creativity, collaboration, and results, and career growth opportunities within a national wellness and leisure network.