Digital Marketing Account Strategist

1 week ago

Cleveland, Queensland, Australia beBeeDigitalMarketing Full time US$50,000 - US$65,000
Job Title: Digital Marketing Account Strategist

This role involves overseeing the management of client SEM accounts, creating and monitoring digital PPC advertising campaigns, and serving as the primary liaison with sales teams and vendors.

The ideal candidate will have a strong understanding of Google Ads, Bing Ads, or other PPC platforms, and experience with keyword research tools. They must be able to work collaboratively with sales and account teams, manage multiple projects simultaneously, and thrive in a fast-paced environment.

  • Create, monitor, and analyze clients' digital PPC advertising campaigns.
  • Provide accurate budget estimates of campaign potential to sales teams.
  • Design and implement keywords, text ads, and account structure to maximize client performance.
  • Optimize account performance based on industry standards and best practices.
  • Serve as the key stakeholder to analyze account performance and communicate results to sales teams.

Required qualifications include a BS/BA degree or relevant experience, paid search or digital media advertising experience, and proficiency in Microsoft Office suite and Google Workspace.

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