
Digital Optimization Specialist
2 weeks ago
**Job Title: Digital Optimization Specialist**
The purpose of this role is to assist with the ownership of work across digital paid media and owned platform optimization, requiring an advanced analytical skillset. This role will be part of a highly collaborative, highly talented team focused on best-in-class deliveries for their clients.
Merkle is looking for an experienced professional to join our team in Sydney. This full-time position is a great opportunity into digital marketing requiring an advanced analytical skill-set.
**Responsibilities:**
- Weekly performance reporting and budget management
- SEM, Display and Social Media advertising optimization and recommendations
- Developing testing and personalization suggestions and documentation - outlining hypothesis, success metrics, and experiences for different audiences
- Analysis and recommendations for when to conclude live campaigns or tests and provision of key learnings and next steps
- Quality Assurance testing
- Recommend testing ideas based on business/customer goals, analytics, and best practices.
- Contributing to weekly meetings on ongoing projects, deliverables, and next steps
- Presenting results and strategic initiatives to clients
- Working with cross-functional teams
**Requirements:**
- 1+ Years commercial experience
- Bachelor Degree or relevant experience in related field
- An enthusiastic team player and passionate about cultivating an amazing team environment
- Solutions-focused - supporting teams and clients in problem-solving
- A learning and growth mindset and a passion for sharing knowledge
- Energetic and keen to get behind proactive projects and ideas
- Comfortable working on multiple projects simultaneously in a fast-paced environment
**Benefits:**
- Extra week of annual leave per year after 2 years with the business
- Up to 7 half days leave through the year
- Wellness perks including, free counseling, health-checks, and more
- Free fruit, coffee, and monthly themed lunches
- Exclusive discounts to amazing products from client partners
- Fantastic office environment in great locations
- Collaborative team environment across the network
- Access to insights, research, and information about the industry
- Access to development courses and additional training from our L&D team
- Participate as a team in our annual 'One Day for Change', volunteering day
**Location:** Sydney
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