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Marketing Coordinator

2 months ago

Dandenong, Victoria, Australia Baby Bunting Full time
About Us

Baby Bunting is a leading Australian retailer of baby products, with a strong commitment to customer satisfaction and community involvement.

The Opportunity

We are seeking a highly organized and passionate Marketing Coordinator to join our dynamic Category Marketing Team. As a key member of our team, you will play a critical role in the execution of strategic marketing plans for our Travel & Feeding Customer Missions/Categories and the Baby Bunting Brand.

Key Responsibilities
  • Assist the Marketing and Campaign Teams in the development and execution of ATL & BTL marketing campaigns, ensuring timely and budget-friendly delivery.
  • Ensure consistent brand messaging and positioning across all marketing activities.
  • Track and report on campaign performance, utilizing data-driven insights to inform future improvements.
  • Collaborate with the Loyalty & CRM team to develop strategies for increasing customer engagement and loyalty.
  • Develop and maintain strong relationships with external partners, including suppliers, agencies, and media outlets.
  • Support the Marketing & Merchandising teams in coordinating growing product categories and implementing supplier media initiatives.
  • Lead Local Area Marketing, Community Partnerships, and Baby Bunting Services marketing efforts.
What's in it for You
  • Join a growth-oriented team with opportunities for professional development and exposure to various marketing disciplines.
  • Contribute to the success of a leading Australian retailer, with a focus on customer satisfaction and community involvement.
  • Enjoy a flexible working environment, with opportunities for remote work and collaboration.
  • Benefit from a comprehensive employee package, including employee discounts, paid parental leave, and novated lease options.
About You
  • Bachelor's degree in Business, Marketing, Communications, or a related field.
  • Minimum 3 years of marketing experience, preferably in category marketing or retail marketing.
  • Proven track record of executing successful marketing campaigns.
  • Excellent communication and interpersonal skills.
  • Resilient and adaptable, with the ability to work in a fast-paced environment.
  • Creative thinker with the ability to develop innovative marketing solutions.