Senior Content Strategist

6 days ago

Sydney, New South Wales, Australia Lendi Group Full time
About the Role

We are seeking a highly skilled and experienced Senior Content Strategist to join our team at Lendi Group. As a key member of our content team, you will be responsible for developing and executing a comprehensive content strategy that drives business growth and engagement.

Key Responsibilities
  • Content Strategy: Develop and implement a content strategy that aligns with our business objectives and resonates with our target audience.
  • Content Creation: Collaborate with cross-functional teams to create high-quality, engaging content that drives conversions and builds brand awareness.
  • SEO Optimization: Utilize SEO best practices to optimize our content and improve search engine rankings.
  • Content Management: Manage and maintain our content calendar, ensuring timely and effective content deployment.
  • Team Leadership: Lead and mentor a team of content writers, providing guidance and support to ensure high-quality content delivery.
Requirements
  • Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field. A Master's degree is preferred.
  • Experience: Minimum of 8-10 years of experience in content strategy, SEO, and digital marketing.
  • Skills: Proven track record of developing and executing successful content and SEO strategies. Strong understanding of SEO tools and best practices, including keyword research, on-page optimization, and link building. Exceptional writing and editing skills, with the ability to create compelling content that drives engagement and conversion.
What We Offer
  • Dynamic Work Environment: A vibrant, relaxed, yet professional culture that fosters creativity and innovation.
  • Professional Growth: Opportunities for professional growth and development, with a focus on building a diverse and inclusive community.
  • Wellness Initiatives: A strong focus on psychological safety, with wellness initiatives that support our people's physical and mental well-being.

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