Pacific Region Sponsorships Marketing Lead
2 weeks ago
Job Title: Pacific Region Sponsorships Marketing Lead
Company Description: Accor is a world leader in the hotel industry, present in 110 countries, with more than 5,000 hotels and 10,000 restaurants and bars. The group deploys an integrated hotel ecosystem that is among the most diversified in the sector, notably associating luxury and high-end brands, mid-range and economic offers, exclusive lifestyle concepts, venues for shows and entertainment, clubs, restaurants and bars, private residences, shared accommodation, concierge services and co-working spaces.
Job Description: This role is responsible for leading and executing sponsorship marketing efforts across the Pacific Region to increase brand awareness and consideration, engage loyalty members, and ultimately drive direct revenue growth. Key responsibilities include managing major sponsorships such as Accor Stadium and Qudos Bank Arena in Sydney Olympic Park to maximize their value, as well as overseeing marketing initiatives and events across various commercial partnerships in sports and entertainment.
- Manage sponsorships portfolio focusing on Accor Stadium, Qudos Bank Arena and sports partners, to drive direct bookings, loyalty, and brand awareness.
- Oversee the fulfillment of sponsorship deliverables, including branding, promotion, and event participation.
- Organise and execute events for loyalty members and VIPs, including ticketing, and resource casual team members for support.
- Collaborate with digital teams and partners to create and manage a content calendar, plan emails, and execute social media strategies.
- Close liaison with internal and external stakeholders in the creation and delivery of sponsorship campaigns.
- Ongoing and accurate reporting on sponsorship and events initiatives across the region.
Qualifications: To be successful in this role, you will need a Bachelor's degree in marketing with 5+ years of experience in a partnerships marketing role. You will also need experience managing a team and agency stakeholders, as well as excellent Microsoft Word/Excel/PowerPoint/Outlook skills, with competent use of other relevant applications. Knowledge of Adobe Photoshop, InDesign and Illustrator is also required.
Additional Information: Suitably experienced and qualified applicants who currently have full working rights in Australia will only be considered.
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