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Lead Marketing Strategist

2 months ago

Garden City, Victoria, Australia frank green Full time

About Frank Green

At frank green, we embody a philosophy centered around sustainability. Our mission is to eliminate single-use plastics by creating beautifully designed, functional, and innovative products that seamlessly integrate into everyday life. We empower individuals globally to embrace sustainable practices effortlessly.

Your New Role

As the Senior Marketing Manager, you will play a crucial role in driving our global marketing efforts. Collaborating with our skilled marketing, creative, digital, and eCommerce teams, you will formulate and implement strategies that elevate our brand presence, attract new customers, and enhance worldwide recognition. Your contributions will be vital in crafting and executing impactful marketing campaigns, product introductions, and strategic brand collaborations.

Your Day to Day

  1. Design and execute a comprehensive global marketing strategy aimed at boosting sales and customer engagement.
  2. Plan and launch innovative marketing campaigns and product rollouts.
  3. Establish and nurture strategic partnerships with brands and collaborators.
  4. Oversee and refine the Global Marketing Calendar and Channel Strategy.
  5. Encourage teamwork among Creative, Digital, eCommerce, Wholesale, and Operations departments.
  6. Create business cases for marketing initiatives and manage associated budgets.
  7. Guide and mentor a team of three to foster their professional development.
  8. Stay informed on industry trends and incorporate best practices into our marketing approach.

What You Need

  1. A minimum of 6 years of experience in leading marketing strategies.
  2. A degree in Marketing or a related discipline is preferred.
  3. In-depth knowledge of global marketing and media environments.
  4. Demonstrated success in executing effective campaigns with measurable outcomes.
  5. Established connections with media outlets, influencers, and brand partners.
  6. Exceptional communication and stakeholder management abilities.
  7. A capacity to excel in a dynamic, entrepreneurial setting.
  8. Meticulous attention to detail and strong problem-solving capabilities.

The Perks

  1. Dog-friendly workplace.
  2. Employee discounts on frank green products.
  3. Personal learning and development budget.
  4. An opportunity to significantly impact a global brand.
  5. Paid leave for birthday celebrations.
  6. Ample autonomy and growth opportunities.
  7. Generous parental leave policy.
  8. Flexible hybrid work environment.
  9. Engaging and inclusive staff events and celebrations.

Our Culture:

At frank green, we prioritize diversity and inclusion, ensuring that every team member feels valued and that our culture reflects a variety of perspectives and experiences. We are innovative, practical, and driven by the belief that anything is achievable. Our work environment is enjoyable, and we take pride in the positive impact we create. We are committed to continuous growth, learning, and experimentation.

To Apply

This position is ideal for individuals who thrive in a fast-paced, entrepreneurial atmosphere where each day presents new challenges and opportunities.