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Digital Media Solutions Specialist

1 month ago

Sydney, New South Wales, Australia Woolworths Group Full time

We're looking for a Digital Media Solutions Specialist to join our team at Woolworths Group.

About the Role

This is an exciting opportunity to leverage your expertise in digital advertising and drive excellence in managing efficient and transparent processes. You will be responsible for bringing analytical and data expertise to assist, create, deliver, and manage feeds of products in paid media channels across multiple platforms.

Key Responsibilities
  • Providing ongoing support and expertise to ensure seamless delivery of feed-based advertising media.
  • Ensuring successful integration of new platform capabilities into existing feed management processes and teams.
  • Instigating test and learn programs to trial best practices and leading-edge campaigns and tactics to drive conversion.
  • Experience with leading digital marketing platforms such as SA360, CM360 & DV360.
  • Experience with reporting platforms such as GA360 or Adobe Analytics, advanced Google Sheets/Excel.
  • Working closely with our GA360 agency partner and vendors.
What We're Looking For
  • +3 years' experience in a digital and/or direct marketing environment either in an agency or in-house.
  • Strong understanding of digital advertising principles including Paid Search, Social Media, and programmatic media buying.
  • Experience in campaign automation and exposure to key principles and solutions.
  • Strong understanding of customer databases and/or complex data sets, including segmentation, clustering, and predictive modeling.
  • Experience with leading digital marketing platforms such as SA360, CM360 & DV360.
  • Proven experience in Test & Learn frameworks, and driving conversion rates across multiple channels.
About Us

We're a global business with endless career possibilities and a culture that thrives on mutual respect, care, curiosity, openness, and a proactive attitude. Our agile teams are empowered to innovate and deliver an excellent experience for our customers – whether they shop in-store or online.

As part of the Woolworths Group, you'll be supported and empowered to explore new ideas, make brave commitments, and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.

Benefits
  • A competitive salary estimated to be around $120,000 per annum.
  • Salary sacrifice options to purchase selected eligible items or services from pre-tax salary.
  • Opportunities to cash out leave and purchase additional leave.
  • Access to Sonder for confidential financial, medical, safety, psychological, or physical support.
  • Woolies worth benefits across all of our brands.