Digital Media Strategist

2 weeks ago

Brisbane, Queensland, Australia beBeePerformance Full time $80,000 - $120,000
Media Buyer Job Description">

As a media buyer, you will be responsible for launching, scaling, and optimizing campaigns across multiple platforms with clear ROI focus.

Key Responsibilities:

  1. ">
  2. Develop and execute comprehensive media strategies to drive revenue growth.
  3. Manage and report performance across ad accounts, identifying trends and opportunities.
  4. Iterate on copy, creative direction, and targeting based on test data and platform signals.
  5. Collaborate cross-functionally with creative, strategy, and data teams to inform and refine media strategy.

Required Skills and Qualifications:

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  • Proven experience managing and scaling multiple ad accounts across both Meta Ads and Google Ads.
  • In-depth knowledge of Meta Ads Manager and Google Ads including campaign structuring, retargeting, audience building, and performance optimization.
  • Deep understanding of metrics and media math (ROAS, CPA, CTR, CVR, MER, aMER).
  • Strong copywriting instincts for direct response advertising.
  • Comfort using data platforms (GA4, Meta Events Manager, Looker Studio) to analyze and visualize performance.
  • Proficiency in Excel / Google Sheets for forecasting, pivot tables, and data analysis.

Benefits:

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  • Work alongside best-in-class talent.
  • Strong opportunities to progress your career.

What's Needed:

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  2. A passion for staying up-to-date with the latest industry trends and developments.
  3. Excellent problem-solving skills and ability to work independently.
  4. Strong communication and collaboration skills.

Success Metrics:

  1. ">
  2. Revenue growth.
  3. Campaign optimization.
  4. Ad account management.

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