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1 week ago
Job Title: Media Effectiveness Manager
About the RoleWe are seeking a highly skilled professional to partner with one of our global clients in delivering innovative solutions and driving business growth.
Main Responsibilities- Work closely with key clients to deliver insights and recommendations that drive media effectiveness
- Develop and implement digital maturity models, roadmaps, and strategies that meet client needs
- Provide regular thought leadership, insights, and recommendations on best practice analytics and performance optimization to senior leadership
- Collaborate with clients to optimize media planning and buying processes using data-driven insights
- Partner with clients' Measurement teams to develop appropriate data and analytics frameworks for successful implementation
- Consult on best practices for collecting and ingesting data for media optimizations, data visualization, reporting, and measurement
- Strong understanding of media planning and buying essentials, performance media, and data & analytics
- Experience in data & analytics technology and platforms
- Expertise in applying analytics to paid media, Google Marketing Stack, and other third-party measurement, ad server, and bid management solutions
- Proven ability to build executive-level insights packs and dashboards that inform business decisions
- Broad knowledge of technology from applications to infrastructure
- Experience building industry- and category-level insights to support strategy creation
This role offers the opportunity to work on a high-profile global project with a talented team, flexible working arrangements, and career development opportunities.
Our organization fosters an inclusive culture where employees can bring their whole selves to work. We encourage applications from diverse candidates.
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