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Digital Marketing Strategist
2 months ago
Cotton On Group is a global fashion and lifestyle brand that empowers people to look, feel and be the best version of themselves. We create everyday products to make everyday experiences better. Our brand values include celebrating diversity and inclusivity, amplifying the things that matter, and being optimistic about the possibilities.
About the RoleWe are seeking an experienced and innovative Digital Marketing Specialist to join our team on a 12-month contract. As a key member of our marketing team, you will be responsible for coordinating digital marketing campaigns, including cross-channel, SEM, SEO, and email marketing. You will focus on developing and executing marketing campaign strategies that drive business results and support our brand's growth.
Key Responsibilities- Develop and execute digital marketing campaigns across multiple channels, including social media, email, and search engine marketing
- Collaborate with the eCommerce team and internal stakeholders to deliver innovative digital solutions that drive business results
- Support the Digital Marketing Manager in managing day-to-day operations and relationships with producers and web developers
- Lead the Digital Coordinators to success and provide guidance and support as needed
- Strong experience in digital marketing and/or international digital marketing experience
- Ability to use content management systems and email marketing platforms
- Understanding of basic technology underpinning platforms
- Proven ability to develop predictive models (highly regarded)
- Experience in leading a team and building collaborative working relationships
- Able to plan, organize, schedule, and project manage in an efficient way
Cotton On Group is a culture-centred company that values belonging, diversity, and inclusivity. We are committed to creating workplaces where each individual can show up as their whole self and have an equal opportunity to succeed. We are proud of our diverse global workforce of 20,000 team members from countless nationalities and strongly welcome and encourage individuals of all backgrounds to apply with us.
