Marketing and Brand Specialist
1 month ago
We are seeking a skilled Marketing and Brand Specialist to join our team at Vicinity Centres.
About the RoleThis is a fixed-term contract until the end of 2025. The successful candidate will be responsible for delivering marketing events and activity targeted to meet marketing objectives, identified customer segments and sales categories, driven by a good understanding of the local competitive landscape and key customer insights.
The role involves strong organisational, compliance and time management skills, with the ability to work as a part of a team and develop/maintain strategic relationships.
Key Responsibilities- Strong understanding of retailer businesses and engagement, ensuring regular and meaningful communication and reporting with our retail partners at all times.
- Understanding of the local competitive landscape and key customer insights to ensure a level of customisation of the Centre marketing plan to drive local community engagement, activations and partnerships.
- In conjunction with the Digital and Social Specialist implement social and digital activity, monitoring and reporting.
- Event, campaign and activation install, dismantle, risk assessments and day to day management during each event/campaign or activation.
- Legal and compliance duties including briefing of terms and conditions and escalating compliance and governance requirements to the necessary teams.
- Financial/budgeting duties will include raising purchase orders, processing invoices, monthly forecasting and the annual budgeting process.
- Localise the national sustainability strategy including relationship management, community bookings and data reporting.
- Centre operational support including and not limited to centre walks, duty management, customer service desk assistance, hoarding management, PA announcements, visual merchandising, new store support, warden training, maintaining the marketing storeroom, updating resolve and consumer complaints and onsite contractor support.
- Administrative and reporting duties will include and are not limited to preparing reports and attending CAR Meetings and state meetings; Centre administrative support (from time to time) and the performance management of traffic, sales and campaign PIRs and compliance reporting.
You will be an experienced marketing professional with competency in modern, results-driven marketing. You will have a proven capability in delivering marketing events and activity targeted to meet marketing objectives, identified customer segments and sales categories, driven by a good understanding of the local competitive landscape and key customer insights.
This will require:
- Event implementation and management skills.
- Proofreading and editing skills.
- Interpersonal and strong verbal and written communication skills.
- Customer service skills.
- Financial acumen and proven performance to drive value and commercial results.
- Strong organisational, compliance and time management skills.
- Ability to work as a part of a team and develop/maintain strategic relationships.
Our benefits program focuses on creating an awesome place to work in which our people are rewarded and recognised. This includes:
- Flexible working options.
- Birthday leave & purchased additional leave.
- $1,000 worth of VCX securities rewarded for eligible team members.
- Internal mentoring program.
- Generous Parental Leave.
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