Brand Strategist

7 days ago

Melbourne, Victoria, Australia Danone Full time

About the Opportunity

We are seeking a dynamic Brand Manager to develop and execute innovative brand strategies, ensuring sustainable growth and excellence in product development and communication.

This is a Melbourne-based, 17-month contract role with a strong view to becoming permanent.

Your Responsibilities

  1. Communication & Media Plan Development - Develop and execute media plans, partner with agencies to effectively reach target consumers, ensure high-quality creative execution, monitor performance across channels, and adhere to validation processes.
  2. NPD Pipeline & Project Management - Drive innovation by identifying market gaps, developing and launching new products, leading cross-functional teams, and ensuring project excellence and compliance.
  3. Brand Performance Management - Monitor and analyze market trends, portfolio performance, and financials to optimize strategies and recommend improvements, while managing brand expenditure.
  4. Presentations & Stakeholder Management - Create and present key business presentations, foster strong agency and supplier relationships, lead cross-functional teams, and align with global/regional teams on strategic initiatives.

About You

This is an exciting opportunity for a seasoned and passionate marketer to manage distinctive dairy brands that enhance consumers' quality of life.

With strong commercial acumen and a positive outlook, you will identify opportunities and drive brand performance.

You will build and nurture strong working relationships and bring a genuine passion for the dairy products you manage.

Ideal Skills and Experience

  • At least 4 years marketing experience (preferably FMCG)
  • Demonstrated understanding of consumer and customer behavior
  • Ability to track brand performance and turn data into insights
  • Proven track record of successful project management and cross-functional collaboration
  • Proven success on NPD ideation and execution
  • Experience in communication campaign and media plan
  • Great attention to detail
  • Excellent communication and presentation skills
  • Bachelor's degree in either Marketing or Business development preferred

About Us

Danone aims to inspire healthier and more sustainable eating and drinking practices, in line with our Vision - Danone, One Planet. One Health.

We have been around for more than a century and are the proud owner of some of the best-known brands worldwide.

Benefits

  • A high-performing, collaborative team culture
  • Flexible Hybrid working
  • Diverse and inclusive work environment
  • Personalized learning opportunities
  • Competitive Total Reward package

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