Marketing Analytics Leader

21 hours ago

Sydney, New South Wales, Australia beBeeAnalytics Full time $90,000 - $120,000

Marketing Analytics Leader

We're seeking a seasoned Marketing Analytics Leader to spearhead audience understanding and growth.

  • Role Overview
  • The successful candidate will play a pivotal role in analysing emerging market trends, identifying new opportunities and developing strategic insights to drive audience acquisition, retention and engagement across the funnel.
  • They will provide leadership on content strategies based on audience behaviour, competitive analysis and trend signals.

About This Role

  • You have 5+ years of experience in audience research, marketing analytics and/or insights.
  • Strong quantitative research experience, managing end-to-end research and interpreting data into actionable marketing strategies.
  • Experience with survey and data tools such as Q, Alchemer, SPSS, Excel, SQL, Google Analytics and social platform insights.

Key Responsibilities:

  • Manage and mentor your team, prioritising workload and balancing long-term business objectives with immediate needs.
  • Own the audience survey pipeline from design and implementation to analysis and insight delivery.
  • Improve data literacy across the organisation through workshops, training and regular knowledge-sharing sessions.

Our Culture

We foster a fast-paced and innovative environment, collaborating on industry-leading strategies and ideas.

With our collaborative culture, you'll have your voice heard and support for your ideas from experienced teams.

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