Market Insights Leader

12 hours ago

Sydney, New South Wales, Australia beBeeAnalytics Full time $100,000 - $125,000
Market Insights Leader

Our organization is seeking an experienced Market Insights Leader to drive strategic decision-making and business growth.

The ideal candidate will have a proven track record in consumer insights and analytics, with expertise in driving innovation and long-term brand growth.

  • Develop and implement market research strategies to inform business decisions.
  • Lead the development of qualitative and quantitative research projects, from objectives and brief development through methodology, stimulus design, fieldwork, to debriefing and insights application.
  • Communicate findings that reveal opportunities and risks to stakeholders.
  • Apply advanced analytics to model drivers and levers that inform decision-making and resource allocation.

This role requires a highly analytical and strategic thinker who can inspire teams to create data-driven, personalized brand experiences relevant to consumers.

Requirements:
  • 4-7 years' experience in consumer insights and analytics.
  • Advanced analytical capabilities.
  • Proven success in building and presenting compelling insights.
  • Excellent communication and presentation skills.
  • Confidence to lead and promote an insights culture.

We are looking for an entrepreneurial, proactive professional with FMCG experience who is passionate about brand building and growth.

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