Performance Marketing Manager
2 weeks ago
Amplifon: A Global Leader in Hearing Care Retail
Amplifon is a global leader in the hearing care retail industry, with a strong presence in 26 countries across 5 continents. We have over 9,000 points of sale and a team of 20,300 people worldwide. Our mission is to empower people to rediscover the emotions of sound.
Job SummaryWe are seeking a talented Performance Marketing Manager to join our team. The successful candidate will be responsible for securing and maximizing marketing investments, controlling daily performance, and supporting the Marketing Director in achieving agreed targets.
Key Responsibilities- Forecast Development
- Generate insights to identify business opportunities based on performance data.
- Collect and review forecasts from different marketing areas to create a unified view of future performance.
- Support the creation of forecasts for digital, CRM, and contact centre marketing areas.
- Develop forecasts for sales and report current performance and expected forecasts to the LT and Regional teams.
- Daily Monitoring and Analysis
- Monitor traffic results from different marketing areas and update traffic per channel.
- Analyse root causes of deviations from daily forecasts and propose corrective actions.
- Engage marketing functions in planning and assessing actions to achieve agreed targets.
- Data Quality
- Ensure reliable marketing data in the system.
- Develop reports to improve business control.
- Marketing Investments Control
- Maximize the ROI of overall marketing investments.
- Review actual and forecasted investments with the finance and controlling team.
About You
- Undergraduate or Master's degree in Marketing or Business Management.
- Experience in a multi-country matrix environment.
- Marketing performance analysis and BI experience.
- Strong analytical capability and results-oriented.
- Presentation skills and business-oriented strategic vision.
What We Offer
- Paid birthday leave.
- Flexible work arrangement.
- Yearly flu vaccinations.
- Amplifon training, career, and learning development opportunities.
This is an exciting opportunity to partner with leaders to drive business improvement while ensuring the well-being of our people. If you're ready for your next challenge, we encourage you to apply for this role.
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