Global Brand Marketing Coordinator

7 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time

Brand Campaign Coordinator - Healthcare Sector

A prestigious global healthcare brand seeks a highly skilled Brand Campaign Coordinator to join their marketing team. This exciting opportunity is ideal for individuals with a passion for coordinating and executing brand campaigns across various channels.

The successful candidate will play a key role in managing and implementing marketing initiatives, including event planning, social media, content development, and digital marketing. Strong communication and project management skills are essential for success in this position.

Key Responsibilities:

  • Support the Marketing team with coordination and execution of day-to-day Marketing initiatives.
  • Production and management of marketing assets across various channels in partnership with graphic design agency and marketing managers.
  • Coordination of development and execution including building and maintaining a content library
  • Coordination of online and in-person consumer events, webinars, and seminars.
  • Maintenance of marketing asset library, including version control, ensuring compliance with changing regulatory requirements.
  • Production of monthly social content calendar in partnership with social agency
  • Coordination of the delivery of campaign and production launches.
  • Production of and co-ordination of website content, updating existing website content in line with evolving brand requirements.
  • Moderation of social media commentary across Facebook and Instagram.
  • Copywriting - blogs, website, social media, EDMs
  • Implementation of SEO best practices in partnership with digital advertising agency partner.
  • Liaise with CX and Logistics teams to ensure smooth end-to-end delivery of online orders.
  • Identification of opportunities to improve website experience - conversion rate optimisation.

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