Digital Marketing Leader

2 weeks ago

Sydney, New South Wales, Australia beBeeDigitalMarketing Full time $100,000 - $120,000

Digital Marketing Director

You will be the driving force behind our marketing, branding, and events across both traditional real estate and PropTech businesses. This role requires your creativity, administration, and organisational skills daily.

This is a critical role for our business, and you will have input into the overall marketing strategy.

  • Manage and coordinate all marketing initiatives, including advertising, promotional activities, and comprehensive marketing calendars.
  • Assume responsibility for all media (digital and social).
  • Expand and develop marketing platforms.
  • Maintain an up-to-date social media presence and develop strategies for various platforms.
  • Ensure consistency in marketing materials, activities, and campaigns across all company platforms and meet deadlines.
  • Work on weekly and monthly planning, generate analytics, and deliver digital campaigns across all digital channels to maintain and develop brand image and increase brand awareness.
  • Provide regular reviews of digital channels' performance and future improvements.
  • Report on return on investment and key performance metrics.
  • Work with internal teams on budgeting marketing campaigns.
  • Lead and manage the Marketing Team to organise marketing activities and company events.

To succeed in this role:

  • You should have intermediate knowledge of managing digital marketing, including website development and implementation, EDMs, SEO/SEM, online advertising, listing portals, and social media.
  • Exceptional verbal and written communication skills.
  • Strong Internet marketing data analysis skills.
  • Statistical or predictive modeling skills.
  • Previous Real Estate marketing experience highly regarded.
  • Able to multitask and prioritise tasks to meet deadlines.
  • Strong attention to detail is a must.
  • Bachelor's degree in Business or Marketing.
  • Experience in developing and managing marketing strategies.
  • Proven working knowledge of social media tools.

Please note that we're looking for someone who is passionate about delivering high-quality results and contributing to the success of our team.

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