Digital Content Strategist

6 hours ago

Sydney, New South Wales, Australia TMGM Full time

As a Digital Content Strategist at TMGM, you will play a pivotal role in developing and implementing a comprehensive content strategy aligned with the company's goals and objectives.

About the Job

You will be responsible for creating high-quality content that educates new Forex traders globally, utilizing content provided by our creative team. This includes articles, blog posts, whitepapers, eBooks, webinars, videos, and social media posts.

Key Responsibilities:
  • Develop and implement a comprehensive content strategy aligned with the company's goals and objectives.
  • Identify target audience segments and tailor content to meet their needs and preferences.
  • Stay updated on industry trends and competitor strategies to ensure our content remains relevant and competitive.
  • Create engaging content that is accurate, informative, and compliant with industry regulations.
  • Lead and mentor a team of content creators, including writers, editors, and multimedia specialists.
  • Foster a collaborative and creative work environment.
  • Implement SEO best practices to improve content visibility and search engine rankings across our website, socials, and app.
  • Monitor and analyze content performance using analytics tools, and adjust strategies based on insights.
Requirements
  • Bachelor's degree in Marketing, Communications, Journalism, Finance, or a related field; Master's degree preferred.
  • Minimum of 7-10 years of experience in content strategy, content creation, and digital marketing, with a significant focus on the forex or financial industry.
  • Proven experience leading a content team and managing content projects.
  • Strong understanding of the forex market, trading platforms, and financial regulations.
  • Excellent writing, editing, and proofreading skills.
  • Proficiency in SEO, content management systems (CMS), and analytics tools (e.g., Google Analytics, SEMrush).
Benefits
  • $120,000 - $180,000 per annum.
  • Opportunities for professional development and career advancement.
  • Collaborative and supportive work environment.
  • Flexibility in smart casual dress code.

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