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Marketing Director

2 months ago

Sydney, New South Wales, Australia Woolworths Group Full time
About the Role

We are seeking a highly skilled Marketing Manager to join our Food eCom Customer Growth team within Woolies X. As a key member of our team, you will be responsible for developing and delivering marketing initiatives that drive awareness, consideration, and acquisition of our Food eCom proposition.

Key Responsibilities
  • Manage and activate marketing plans aligned to defined objectives, driving key business metrics.
  • Partner with teams and other business units to facilitate effective end-to-end marketing programs, maximizing customer acquisition, engagement, and revenue.
  • Work with internal and external media and creative agencies to develop and optimize highly relevant campaigns, achieving key business metrics for customer growth.
  • Engage with senior stakeholders to provide visibility and engagement along the program journey.
  • Develop materials to communicate key performance insights and tactics for the wider team to drive collective improvement.
  • Execute test and learn programs to trial best practice and leading-edge tactics to drive conversion.
Requirements
  • 5+ years of marketing experience in digital marketing, e-commerce, and GTM (or similar roles).
  • End-to-end campaign management experience, including strategic brief writing, creative evaluation, production, and measurement.
  • Understanding of how to use above-the-line media campaigns to drive growth of customer propositions.
  • Strong presentation, communication, and planning skills.
  • Retail e-commerce and loyalty experience desirable.
  • Exceptional relationship-building capabilities, with an ability to influence and manage multi-stakeholders.
About Us

Woolworths Group is a global business with endless career possibilities across every discipline. We're a proud part of the Woolworths Group – 200,000+ bright minds, passionate hearts, and unique perspectives working together connected by a shared Purpose – 'to create better experiences together for a better tomorrow.'

We're a progressive and flexible business that gives you more control over your work, life, and wellbeing. We offer a range of benefits, including access to Sonder, a confidential 24/7 support service for team members and their families.

We're committed to creating a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential. We encourage all candidates to apply and welcome diverse perspectives and experiences.