Senior Brand Development Executive

3 days ago

Sydney, New South Wales, Australia beBeeCampaign Full time $130,000 - $140,000

Marketing Campaign Manager Role

We are seeking a dynamic Marketing Campaign Manager to lead and execute marketing campaigns across various channels.

This key role will involve developing and implementing social media strategies, managing ecommerce shoots, and overseeing brand communications rollouts that connect with our core customers.

Key Responsibilities:
  • Develop, manage, and execute marketing campaigns across digital, social, retail, ecommerce, and email channels.
  • Manage the execution and planning of social media across Instagram, Facebook, TikTok, and LinkedIn.
  • Lead retail marketing execution across stores, including window campaigns, in-store point-of-sale displays, and shopping centre-based activations.
  • Coordinate brand photoshoots with the team.
  • Coordinate the end-to-end communications rollout of seasonal and promotional campaigns.
  • Work collaboratively with ecommerce, retail, and creative teams to ensure campaign integration and seamless execution.
  • Support influencer, ambassador, and partnership initiatives aligned to brand storytelling.
  • Track, report, and optimise campaign performance across channels.
  • Monitor industry trends, competitor activity, and customer insights.
  • Manage and mentor one direct report.

To be successful in this role, you will have 2+ years of experience in a Marketing Manager or similar position within apparel, ideally for a large-scale retailer. You will also require experience with multi-location campaign rollouts and the ability to plan and produce ecommerce or campaign shoots, managing creative and logistical aspects.

As a successful candidate, you will possess a proactive attitude, strong organisational skills, and be comfortable working in detail. The ability to thrive in a fast-paced environment is essential, along with a creative eye and commercial mindset.

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