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Digital Content Leader, Homes To Love

1 month ago

Sydney, New South Wales, Australia BAUER MEDIA Full time
About the Role

This is a senior content-producing position accountable for the overall editorial success of Homes To Love. A key part of this role is developing and producing a wide range of high-quality original content, including news and in-depth features, as well as reworking magazine content for an online audience.

The Digital Content Leader will be responsible for creating clean, factually correct, and highly engaging content. This includes ideating and planning content, researching and liaising with experts and PRs for stories, and optimising magazine content for a digital audience.

Additionally, the Digital Content Leader will be responsible for social media and email execution, including Instagram, Facebook, and Pinterest account management, audience engagement, and growth. Weekly EDM sends are also part of this role, ensuring content is optimised to drive traffic.

The role also involves producing affiliate shopping content, generating ideas for new affiliate content based on current trends, sales, and previous affiliate wins, and generating a roster of content based on data garnered from Skimlinks and spreadsheets from Audience Development.

Key Responsibilities:

  • Content Ideation, Planning, and Execution
  • Social Media and Email Execution
  • Affiliate Shopping Content Production

Requirements:

  • 4-5 years' writing experience in digital media
  • Experience with content management systems, photo editing, and analytic tools
  • Understanding and experience with different social media platforms
  • Ability to work in a fast-paced ever-evolving environment
  • Knowledge and understanding of SEO

The estimated salary for this role is $80,000 - $110,000 per annum, depending on experience. Are Media offers a collaborative and inclusive workplace culture, with opportunities for professional growth and development.