Digital Media Specialist

1 week ago

Sydney, New South Wales, Australia beBeeDigital Full time $104,000 - $108,000
Job Title:

Digital Media Strategist

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About the Role:

We are seeking a Digital Media Strategist to join our team. In this role, you will be responsible for translating client challenges into clear digital maturity models, roadmaps, and strategies.

  • Develop and implement media planning and buying essentials, performance media, and data & analytics strategies.
  • Work with senior leadership to provide regular thought leadership, insights, and recommendations for best practice analytics and performance optimization.
  • Drive Media Mix Modeling (MMM) with clients' own global tools, finding optimal ways to utilize them.
  • Partner with clients' Measurement teams to develop appropriate data and analytics setup and frameworks to ensure successful frameworks.
  • Consult on best practice processes to collect and ingest required data for media optimizations, data visualization, reporting, and measurement.

About You:

  • You have a strong understanding of media planning and buying essentials, performance media, and data & analytics.
  • You have experience in data & analytics technology and platforms.
  • You have experience applying analytics to paid media, the Google Marketing Stack, and other third-party measurement, ad server, and bid management solutions.
  • You have experience building out executive-level insights packs and dashboards that inform business and budgeting decisions.
  • You have a background in and broad knowledge of technology from applications to infrastructure.

What's In It For You:

  • The opportunity to work on a brand-new global client with a high-achieving and motivated team.
  • Real flexibility to work when and where you feel most productive.
  • The opportunity to give back with dedicated volunteer leave and our whole-company event, One Day for Change.
  • 5 weeks annual leave after 2 years of service and 3 whole company Wellness days off per year.
  • Career Development and Learning & Development opportunities, including access to our global online dentsu University.

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