Event Strategy Manager
2 weeks ago
We are seeking an experienced Event Strategy Manager to develop and execute event strategies that enhance brand visibility and consumer engagement in the Australia and New Zealand region.
Main Responsibilities- Develop strategic plans for events and partnerships, working closely with the Head of Marketing for ANZ.
- Plan and deliver high-quality activations, including samplings, trade shows, and Celsius-owned events.
- Support distribution partners with branded assets for trade and hospitality events.
- Oversee logistics such as vendor coordination, venue selection, and on-site execution.
- Lead event marketing, registration, sponsorship, and audience engagement.
- Measure and report on event effectiveness for continuous improvement.
This role is ideal for someone passionate about lifestyle branding, community building, and operational excellence in fast-paced environments.
Key Requirements- Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience).
- 5+ years of experience in event planning and partnership management preferred.
- In-depth knowledge of the beverage industry.
- Strong communication, negotiation, and project management skills.
- Experience in budgeting, vendor/contract management.
- Proficiency in digital marketing and event promotion.
- Established network in the events/beverage industry.
- Must hold a valid driver's license.
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