
Senior Business Growth and Brand Development Leader
7 days ago
In this dynamic leadership position, you will be responsible for driving strategic growth initiatives that strengthen our brand, expand partnerships, and enhance revenue diversification. The ideal candidate will have a proven track record in business development and marketing within the healthcare sector.
Key Responsibilities:- Develop and implement innovative business strategies to expand health services, referral networks, and funding sources.
- Analyze market trends to guide service innovation, growth, and revenue diversification.
- Oversee integrated marketing campaigns for Macquarie University Health and Clinics.
- Maintain and enhance the Macquarie University Health brand, ensuring alignment with the University's master brand.
- Lead digital platforms, social media, and website content development.
- Foster strong relationships with clinicians, referrers, stakeholders, and community partners.
- Lead, mentor, and inspire a high-performing team of business development and marketing professionals.
You are a seasoned leader who excels at building partnerships, developing brands, and delivering measurable business outcomes. With extensive experience in business development and/or marketing in the healthcare sector, you bring:
- A proven success in driving growth strategies and brand transformation.
- Excellent communication, collaboration, negotiation, and stakeholder engagement skills.
- The ability to think strategically, make data-driven decisions, and balance competing priorities.
- An established network of clinicians, referrers, vendors, and partners within the healthcare sector.
- A collaborative leadership style with a commitment to patient-centred care.
- Relevant tertiary qualifications in marketing, business, administration, or health management (or equivalent experience).
This role offers a unique chance to work in a values-driven organization where clinicians, researchers, students, and staff unite to improve lives through compassionate, coordinated, effective care. At Macquarie University Health, we prioritize collaboration, patient-centred care, and evidence-based practice.
Join us in shaping the future of healthcare and driving meaningful change. Apply now to take your career to the next level
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