Leadership Director

1 day ago

Sydney, New South Wales, Australia beBeeReputation Full time $180,000 - $240,000
Key Role

This senior position plays a pivotal leadership role in shaping and executing the corporate reputation, regional communications strategy, and patient engagement agenda across Japan and the Asia-Pacific region.

The ideal candidate will bring together high-impact storytelling, external influence, and cross-functional collaboration to elevate BeOne's visibility, purpose, and position as a global oncology leader.

  • Strategic Communications & Thought Leadership:
    • Develop integrated, multi-market communications strategies that elevate BeOne's corporate narrative and support access, innovation, and impact across JAPAC and New Markets.
    • Ensure alignment with global and regional priorities, reinforcing brand consistency and storytelling across internal and external channels—including media, internal communications, public affairs, and digital content.
    • Serve as a strategic advisor to regional and country leadership on visibility, reputation, and positioning opportunities.
    • Craft high-impact executive communications, including op-eds, LinkedIn content, keynote remarks, and media narratives.
    • Manage media engagement, agency partners, and participation in high-level conferences, policy forums, and stakeholder events.
  • Patient Engagement & Stakeholder Influence:
    • Build trusted relationships with patient organisations, advocacy leaders, and other healthcare stakeholders to shape BeOne's communications and ensure the patient voice is meaningfully embedded in strategy.
    • Collaborate closely with Medical, Regulatory, Commercial, Market Access, and Policy teams to co-create campaigns and materials that improve patient understanding and treatment literacy.
    • Support cross-regional initiatives that amplify patient perspectives and align engagement efforts across diverse and underrepresented markets.
  • Regional Integration, Policy Support & Crisis Preparedness:
    • Lead corporate affairs planning for business expansions, new market entries, and regional campaigns—ensuring messaging coherence across countries with varying healthcare systems.
    • Support coordinated responses to key policy and regulatory challenges impacting oncology in JAPAC and adjacent regions.
    • Design and implement a regional crisis communication framework in collaboration with country teams and risk management partners.
    • Serve as a strategic advisor during issue escalation and reputational response planning.
  • Executive Visibility & Cross-Functional Influence:
    • Partner with JAPAC leadership to build thought leadership platforms, including content development and external engagement opportunities.
    • Position senior leaders as regional oncology advocates through managed social media, speaking engagements, and authored content.
    • Represent Corporate Affairs on cross-functional working groups and strategic initiatives, influencing alignment across Medical, Legal, Commercial, and Global teams.
    • Mentor junior colleagues and support capability building through development of scalable processes, toolkits, and templates.
    • Ensure consistent, high-quality execution of communications across geographies and functions by coordinating with global communications colleagues and external partners.

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