Chief Media Innovation Officer

2 weeks ago

Brisbane, Queensland, Australia beBeeStrategist Full time $120,000 - $160,000
Senior Media Strategist Role

We are seeking a seasoned media expert to lead our Broadcast, Digital Media & AdTech teams at our headquarters on the stunning Sunshine Coast, north of Brisbane.

This is an opportunity to drive media innovation, efficiency, and effectiveness for growth ambitions. As a senior media strategist, you will develop and drive a compelling vision for the internal team that negotiates, plans, buys, and analyses audience-first media strategy across all channels.

  • Mentor a driven team to deliver best-in-class outcomes.
  • Manage and lead a best-in-class organisation of talented, customer-centric, and data-driven media professionals who have a passion for innovation and operate at highly productive levels.
  • Champion innovation in audience targeting, data strategy, and AdTech utilisation, keeping us at the forefront of shifts in the media buying ecosystem.
  • Serve as a thought leader in media and consumer media consumption behaviour.
  • Leverage deep data and insights to drive ongoing optimisation.
  • Ensure tight integration between media and creative approaches, enabling fit-for-purpose creative to be delivered for media channels and placements.
  • Continuously seek improvements in our approach, challenge the status quo, and champion new opportunities.
About You
  • 10+ years of media strategy, planning, and buying experience, with demonstrated experience in optimising media investment to drive business growth.
  • Highly experienced in leading teams and motivating them to achieve their highest potential. A strategic thinker who can translate briefs and audience insights into optimised planning and business results.
  • Strong attention to detail and ability to interact with a diverse group of stakeholders at all levels of the organisation.
  • Strong expertise in marketing measurement and econometric modelling, with the ability to conduct scenario planning and ongoing optimisation.
  • Ability to operate at both the high-level strategic view as well as granular levels of performance and daily optimisation.
  • A passion for putting the customer at the heart of everything you do and taking an audience-first approach.

At our company, we believe coming to work should be fun. We pride ourselves on an awesome culture and working environment, with casual dress code, award-winning health and wellbeing program, stunning Sunshine Coast location, and a culture of high-performance.

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