Digital Customer Retention Specialist

2 weeks ago

Sydney, New South Wales, Australia beBeeMarketing Full time $90,000 - $120,000

Customer Engagement Manager

We are seeking a skilled professional to drive customer engagement and retention strategies across Australia, New Zealand, and the APAC region. The ideal candidate will lead CRM campaigns that deliver high-impact communications across email and app, working closely with digital and cross-functional teams to shape data-led strategies and optimise lifecycle journeys.

Key Responsibilities:
  • Develop and execute CRM strategies that align with commercial priorities and deliver a cohesive customer experience.
  • Plan, deploy, and manage email marketing campaigns to contribute to session, revenue, and conversion targets.
  • Manage database health to maintain strong deliverability and IP reputation, ensuring timely action on any required improvements.
  • Drive database growth by executing strategies that attract, engage, and retain customers in line with target metrics.

The successful candidate will have a detailed understanding of the JD Sports customer lifecycle, developing and implementing test-and-learn strategies to optimise communications across all channels and customer lifecycle stages. They will also define segmented and promotional email and app communication plans aligned with broader campaign messaging.

Requirements:
  • A minimum of 2 years' experience in a similar role within Retail or like industry.
  • Experience of working within an app platform is preferred but not essential.
  • Tertiary Qualifications in relevant field of study highly advantageous.

We offer a dynamic and collaborative work environment that encourages innovation and growth. If you're passionate about connecting with driven individuals who share your enthusiasm for customer engagement, we want to hear from you

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