Regional Premium Spirits Manager

7 hours ago

Sydney, New South Wales, Australia beBeeLeader Full time $120,000 - $160,000

About the Opportunity

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As a Key Market Leader, you will be responsible for driving the commercial strategy across a portfolio of premium spirits in the ANZ region.

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Key Responsibilities:

  • Lead the Commercial Strategy: Develop and execute a comprehensive commercial strategy to drive business growth and revenue expansion.
  • Manage Key Distributor Partnerships: Own and influence key distributor partnerships, including JBP, pricing, trade spend, and execution.
  • Represent the Brand: Represent the brand in key customer, trade, and industry engagements across the region.
  • Deliver Local Activation: Deliver local activation of global brand campaigns across both on-premise and off-premise channels.
  • Provide Market Insights: Provide market insights to regional stakeholders and contribute to broader APAC planning.
  • Ensure Brand Alignment: Ensure all activity aligns with brand positioning and long-term equity goals.

The successful applicant will have a proven track record in premium or luxury alcohol, with a commercial mindset, brand sensitivity, and maturity to operate as a sole market lead.

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Requirements:

  • Commercial Experience: Some experience in premium or prestige beverage/alcohol roles.
  • Distributor Management: Proven success in managing external distributors and navigating joint business planning.
  • Trade Dynamics: Strong understanding of on-premise and off-premise trade dynamics.
  • Brand-led Mindset: Brand-led mindset with commercial sharpness and autonomy.
  • Operational Maturity: Comfortable operating independently and influencing regionally.
  • Cross-Border Exposure: Ideally, exposure to cross-border or trans-regional business environments.
  • Global Representation: Able to represent a global brand with credibility, precision, and strategic thinking.

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