Marketing Growth Specialist

2 weeks ago

Sydney, New South Wales, Australia beBeeDemandGenerator Full time $100,000 - $140,000

Marketing Growth Strategist

This role focuses on demand generation and developing marketing strategies to attract the right audience and deliver measurable impact.

The ideal candidate will have 5+ years of experience in B2B demand generation, ideally in complex sales-led environments. They will also have a strong understanding of software development, cloud, and emerging technologies to create relevant content and messaging.

The Marketing Growth Strategist will be responsible for creating programs, campaigns, and rhythms that drive real results. They will execute essential marketing activities such as website management, social content, case studies, and events to keep the brand active, relevant, and credible in the market.

The role is hands-on and outcomes-focused, working efficiently with AI, automation, and smart tools to scale effective strategies. The ideal candidate will operate both strategically and tactically, from high-level planning to real-time signal tracking and adjustment.

About the Role

  • Develop and execute marketing strategies to drive demand generation and deliver measurable impact
  • Manage and execute marketing activities such as website management, social content, case studies, and events
  • Collaborate with cross-functional teams to align marketing efforts with business objectives
  • Analyze market trends and competitor activity to inform marketing strategies

About You

  • 5+ years of experience in B2B demand generation, ideally in complex sales-led environments
  • Strong understanding of software development, cloud, and emerging technologies to create relevant content and messaging
  • Proven skills in campaign management, content creation, social media, and CMS updates
  • Able to operate both strategically and tactically, from high-level planning to real-time signal tracking and adjustment

Benefits

  • Opportunity to lead through doing and shape marketing practices
  • Growth-oriented environment with opportunities for professional development
  • Independent but collaborative work style
  • Ability to make an impact and see tangible results

Requirements

  • 5+ years of experience in B2B demand generation, ideally in complex sales-led environments
  • Strong understanding of software development, cloud, and emerging technologies to create relevant content and messaging
  • Proven skills in campaign management, content creation, social media, and CMS updates
  • Able to operate both strategically and tactically, from high-level planning to real-time signal tracking and adjustment
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