Digital Content Creator for Immersive Travel Experiences
2 weeks ago
About Adventure World
Established in the travel industry for over 40 years, we are renowned for crafting bespoke travel experiences that foster a profound connection with unique and awe-inspiring destinations.
The Role of Digital Content Creator is integral to our mission of inspiring travelers through compelling storytelling. Collaborating closely with the Head of Marketing, you will develop engaging content that resonates with our audience and promotes our core values of sustainability, responsible travel, and cultural immersion.
Key Responsibilities:
- Content Creation
- Develop and execute content strategies aligned with business objectives, in partnership with the Head of Marketing.
- Craft compelling content for blogs, email campaigns, social media, and collaborative marketing efforts.
- Partner with PR to synchronise content calendars and maximise outreach opportunities.
- Social Media Management
- Own the social media strategy, creating engaging posts across platforms (Instagram, Facebook, LinkedIn, etc.).
- Plan and execute social media campaigns, analysing performance data and adjusting strategies to enhance engagement.
- Partnerships
- Maintain strong relationships with partners, developing collaborative content for joint campaigns.
- Seek innovative ways to integrate partnerships into social media and content strategies.
- Brand Voice
- Champion the tone of voice for Adventure World, ensuring it resonates across all touchpoints and sets the standard for the business.
- Additional Duties
- Collaborate with internal and external stakeholders to ensure cohesive marketing efforts.
- Engage in SEO initiatives, optimising content for search and aligning with broader digital strategies.
- Ensure high standards of accuracy and quality in all communications.
About You
You're passionate about storytelling and love inspiring others to explore the world. Your strong content creation skills, attention to detail, and understanding of digital marketing trends set you apart. You're a collaborative team player who thrives in a fast-paced, creative environment.
**Requirements:**
* Proven experience in content creation, social media management, and writing.
* Proficiency with CMS (e.g., Umbraco) and social media management tools.
* Understanding of SEO, SEM, and email marketing.
* Familiarity with digital tools, including Adobe Creative Cloud and Microsoft Office.
* Excellent communication and relationship-building skills.
* Ability to manage content strategies and meet deadlines.
* Innovative, with a solution-oriented mindset.
**Salary & Benefits:
Competitive salary (£45,000 - £55,000 per annum)
Hybrid working options with flexibility for remote work
Generous travel discounts for you and your family/friends
Sales incentive schemes and 12 weeks of paid parental leave for eligible staff
Two paid volunteer days and two team engagement days annually
Retail discounts and access to our Employee Assistance Program.
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