Philanthropy Executive, Gifts in Wills

2 weeks ago

Sydney, New South Wales, Australia ChildFund Australia Full time
About ChildFund Australia

ChildFund Australia is a leading international development organisation dedicated to reducing poverty for children in developing communities. Our mission is to partner with communities to create lasting change, enabling vulnerable children and young people to realise their rights.

We are part of the ChildFund Alliance, one of the world's oldest child-focused development networks, supporting nearly 36 million children and families in 76 countries. Our programs span across Asia-Pacific, including Cambodia, Laos, Myanmar, Papua New Guinea, Timor-Leste, and Vietnam.

The Role

As the Philanthropy Executive for Gifts in Wills, you will lead the implementation of ChildFund Australia's Gifts in Wills strategy. This role involves recruiting and nurturing supporters who wish to leave a gift in their will, while advocating for the importance of bequests across the organisation. Your focus will be GiW marketing, campaign execution, supporter stewardship, and gift administration. You will work closely with the Individual Giving, Communications and Supporter Relations teams to grow and manage a bequest pipeline and significantly increase the organisation's unrestricted revenue.

Key Responsibilities
  • Develop and implement a comprehensive Gifts in Wills strategy to engage a pipeline of confirmed and potential bequestors, ensuring effective stewardship through personalised engagement plans;
  • Liaise with solicitors and third-party organisations to facilitate estate settlements and provide efficient, professional donor care;
  • Monitor and report on campaign performances;
  • Advocate internally for the importance and value of Gifts in Wills, ensuring it is a priority within ChildFund Australia's fundraising and donor stewardship strategies;
  • Develop compelling propositions and cases for support to be tested through various communication channels;
  • Provide data-driven insights, using segmentation and propensity modelling, to optimise bequest communications; and
  • Enhance the bequestor recognition program.
Selection Criteria
  • Proven ability to build long-term relationships with supporters and communicate sensitively and persuasively, with the ability to engage a diverse range of stakeholders;
  • Experience in creating compelling donor communications and stewardship plans;
  • Strong strategic, financial, and project management skills;
  • Demonstrated experience in developing and implementing successful campaigns;
  • Experience in direct and/or digital marketing, with the ability to leverage data and insights to inform and enhance strategy;
  • Knowledge of CRM systems, such as Salesforce, and a commitment to maintaining data accuracy; and
  • A passion for international development, children's rights, and the mission of ChildFund Australia.
Skills We're Looking For
  • Excellent at building and maintaining relationships;
  • Exceptional, inspiring and proactive communication skills;
  • Passionate about international development & children's rights;
  • Analytical, especially with a well-developed understanding of how to utilise data to improve fundraising outcomes; and
Desirable Experience
  • Previous experience soliciting bequests;
  • Familiarity with the Australian philanthropic environment and knowledge of relevant laws and regulations;
  • Understanding of gender equality, disability, and social inclusion principles.
Benefits of Working at ChildFund Australia
  • Competitive salary package, including not-for-profit salary packaging benefits.
  • Hybrid working model (50% work-from-home).
  • Access to mental health support through our Employee Assistance Program (EAP).
  • Professional development opportunities, including on-the-job and external training.

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