
Customer Centric Marketing Executive
5 days ago
The Channel Marketer will develop and execute a customer-centric marketing plan in line with our customer strategy, collaborating with key stakeholders to ensure seamless execution.
Key Responsibilities:
- Developing a deep understanding of channel partners' goals, including budgeting and targets.
- Collaborating with teams to ensure planned calendars and activities are executed smoothly.
- Understanding the Customer Strategy, including customer shopper data, financial metrics, space management, and channel communication.
- Leading the creation, execution, and measurement of customer marketing plans, including media and comms, digital, in-store displays, and promotional calendars.
- Using customer shopper data to drive retailer ranging, merchandising, and online ranging decisions.
- Building strong relationships with key customers, including marketing and digital teams.
- Working closely with analysts to gather key insights and trends for customer growth.
Requirements:
- Minimum 3 years relevant marketing experience within FMCG or Hardware industry.
- Experience within product management/campaign management and/or customer-facing marketing communication.
- A degree or Post Graduate qualifications in Marketing, Business, or Commerce.
- Excellent time management and organizational skills, with the ability to prioritize tasks.
- Excellent communication and stakeholder management skills.
- Strong attention to detail.
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