Marketing Manager

6 days ago


Docklands, Victoria, Australia BEGA CHEESE Full time
About the Role

We are seeking an experienced Marketing Manager to join our team as an Assistant Brand Manager for Dairy Farmers. This is an exciting opportunity to work on a category that is the engine of our marketing leading portfolio.

Key Responsibilities
  • Brand Management
    • Develop and implement annual brand plans for Dairy Farmers, Masters, Canberra Milk, and Dairy Choice
    • Collaborate with the Senior Brand Manager to develop Go-To-Market strategies
  • Product Development
    • Lead multiple New Product Development initiatives through Stage Gate
    • Develop and shape the white milk product range across grocery and non-grocery channels
  • Marketing Execution
    • Support the implementation of communications and key brand activations, including brand partnerships
    • Manage and report on Brand Performance (Sales, Share, Profitability, Equity)
  • Agency Management
    • Establish and maintain quality agency village and partnership relationships
  • Budget Management
    • Support the management of the Brand Marketing Investment budget
About You

We are looking for a highly motivated and experienced Marketing Manager who has a strong commercial acumen and a curious mindset to drive business goals. You should have:

  • Bachelor's Degree or Equivalent Level
  • Experience in similar brand marketing roles in the FMCG industry
  • Strong commercial acumen with demonstrated experience in delivery of innovation and product management
  • Ability to work collaboratively and independently with tight deadlines and adapt well in fast-paced environments
  • Demonstrated understanding of integrated brand and channel plans that achieve commercial outcomes
About Bega Group

Bega Group is a leading food and beverage company with a strong regional focus and a commitment to supporting the communities where we work, live and play. We are proud of our heritage and will continue to build great opportunities to encourage our people to develop and thrive.

What We Offer

We offer a supportive and agile work environment, flexible working arrangements, regular social catch ups, and a range of employee benefits, including flexible working, purchased leave options and salary continuance insurance.



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