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Content Manager

4 weeks ago

City of Canada Bay Council, Australia Wedded Wonderland Full time
North Strathfield, Australia | Posted on 03/12/2024

Wedded Wonderland, the leading luxury wedding publication, is seeking a passionate and experienced Content Manager to oversee all content creation and curation across our diverse platforms. This role is perfect for a creative individual with a keen eye for detail and a deep understanding of the luxury wedding market.

Responsibilities

1. Content Strategy & Briefing: Develop and implement a comprehensive content strategy across all platforms (social media, digital, newsletter, magazine) that aligns with Wedded Wonderland's brand identity and audience interests.
2. Brief Creation & Management: Create detailed and inspiring briefs for internal and external content creators (writers, photographers, videographers, etc.) ensuring alignment with the overall content strategy and brand guidelines.
3. Content Review & Editing: Review and edit all content submissions (internal and external) to ensure high quality, accuracy, and consistency in tone and style.
4. Collaboration & Partnerships: Manage content collaborations with partners and sponsors, ensuring seamless integration and brand alignment.
5. Platform Optimization: Optimize content for each platform, considering best practices for SEO, engagement, and user experience.
6. Trend Monitoring: Stay informed about the latest trends in the luxury wedding industry, social media, and content marketing.
7. AI Tools & Automation: Explore and utilize AI tools to enhance content creation, streamline workflows, and improve efficiency.
8. Performance Analysis: Track and analyze content performance across all platforms, providing insights and recommendations for optimization.
9. Dynamic Content Calendar Management: Develop and manage a dynamic content calendar that ensures a consistent flow of engaging content, facilitates cross-promotion of materials and storytelling across platforms, and maximizes audience reach.

Requirements

1. 5+ years of experience in content management within the luxury, travel, wedding, or lifestyle industries.
2. Proven track record of developing and executing successful content strategies across multiple platforms.
3. Exceptional writing, editing, and proofreading skills.
4. Strong understanding of SEO principles and best practices.
5. Experience working with social media platforms and content management systems.
6. Keen aesthetic eye and attention to detail.
7. Excellent communication and interpersonal skills.
8. Ability to manage multiple projects simultaneously and meet deadlines.
9. Proactive and solutions-oriented mindset.
10. Appreciation for AI tools and their application in content creation.

Bonus Points

1. Experience with Adobe Creative Suite (Photoshop, InDesign).
2. Familiarity with Google Analytics and other data analysis tools.
3. Existing network of contacts within the luxury wedding industry.

Be part of a dynamic and passionate team in the exciting world of luxury weddings. Opportunity to contribute to a leading publication and make a real impact. Competitive salary and benefits package. Exposure to the latest trends and technologies in content creation.

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