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Field Solutions Marketing Professional

2 weeks ago

City of Canada Bay Council, Australia beBeeMarketing Full time $80,000 - $110,000

Job Description:

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The Role

We seek a Field Marketing Specialist to support our Life Sciences business unit. This position is based in Canada Bay Council, AU.

This role involves becoming a field marketing expert, understanding customer needs and promoting product lines.

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Key Responsibilities:

  1. Develop Promotional Content & Activities
  • Develop compelling solutions stories that engage the sales force, attract new customers and generate demand through diversified strategies.
  • Support priority initiatives with sales/marketing tools, including web content, thought leadership, product materials, advertising, and events.
  • Ensure successful product launches with internal and external content, activities, and promotions.
Build Awareness with Target Decision Makers & Influencers
  • Develop value-based messaging and establish industry leadership via blogs, publications, conferences, and social media.
  • Create diversified content around industry best practices and education using thought leadership.
Advance Target Personas to Purchase Decisions
  • Create a Buyer's Journey to align content development with the sales funnel.
  • Measure marketing activities and content effectiveness to optimize future campaigns.
Requirements:
  • Bachelor's degree in a technical field such as life sciences, biology, chemistry, or engineering.
  • 3-5 years of progressive experience in marketing, product management, or both.
  • Experience in life sciences, especially Pharma/BioPharma, is a plus.
  • Experience with digital and social media marketing and analytics.
  • Experience planning and managing trade show participation is highly preferred.
  • Creative and innovative marketing skills.
  • Self-motivated with strong organizational and decision-making skills, capable of managing multiple projects.
  • Understanding of Pharma/BioPharma markets and effective communication channels.
  • Strong cross-functional communication skills and collaborative mindset.

Why Work Here?

Lead. Inspire. Innovate. Define Your Future. We value diverse backgrounds and perspectives, fostering collaboration and shared input in decision-making. Our values guide us to create a positive impact both inside and outside the office.

What We Offer:

  • A dynamic work environment focused on innovation and growth.
  • Opportunities for professional development and career advancement.
  • Annual bonus eligibility.
  • Progressive paid time off policy.
  • Generous 401(k) with employer match and no delayed vesting.
  • Comprehensive health, dental, and vision insurance.
  • Education assistance.
  • A culture focused on People, Accountability, Creativity, and Excellence.