Chief Marketing Officer

4 weeks ago


Gold Coast City, Australia BUSY Ability Full time

Our purpose is to make skills, education and employment accessible to every person, so they can create their own world of unbounded possibilities.

About The BUSY Group…

The BUSY Group is a not-for-profit organisation which presents 45 years experience as a community partner. With multiple business entities operating across 100+ locations Australia-wide and now in New Zealand and the United Kingdom, we offer an extensive range of employment services and programs, vocational training, apprenticeships, mentoring, NDIS, disability employment support, specialist schools and allied health services.

Job Description

Why This Role Matters

This role will be entrusted with shaping how The BUSY Group is positioned and experienced by customers, partners, and stakeholders across all markets. The CMO will be responsible for advancing brand growth, elevating customer engagement, and leading the organisation’s digital transformation agenda. You will provide strategic direction and hands-on leadership to a multi-functional team. Together, you will deliver an integrated marketing approach that strengthens the organisation’s profile and drives measurable business outcomes.

This role offers a balance of strategic influence and operational depth. This is a role for an accomplished marketing leader who thrives in a purpose-driven, results-oriented environment and who can confidently navigate the intersection of strategy, innovation, and execution across a global presence.

Here’s a taste of what you’ll be up to:

- Set and deliver the marketing strategy for TBG and its business units, ensuring alignment to organisational goals.
- Lead, mentor, and inspire a team, fostering a culture of innovation, collaboration, and accountability.
- Drive digital transformation and leverage data to inform decisions, optimise campaigns, and demonstrate ROI.
- Oversee the National Contact Hub and lead-generation functions to deliver high-quality outcomes for B2B and B2C audiences.
- Protect and grow TBG’s brand presence across all channels, managing reputation, messaging, and stakeholder engagement.
- Partner with internal teams and external stakeholders to maximise the impact of marketing initiatives.

This role is permanent full time based from our Southport Head Office.

- Allocated onsite parking
- Training and Professional development commitment
- Career progression and internal transfer opportunities
- BUSY Benefits program
- Employee Assistance Program

Desired Skills and Experience

A bit about you...

- Proven success as a Chief Marketing Officer or senior marketing leader in a complex, multi-brand and multi-jurisdictional environment.
- Expertise in digital transformation, data-driven marketing, and customer journey optimisation.
- Strong leadership capabilities with a passion for mentoring and empowering teams.
- Strategic thinker with excellent communication skills and the ability to influence at all levels.
- Experience managing brand reputation and delivering measurable business results.
- Ability to obtain a National Police Check with no disclosable outcomes and a Blue Card

Next steps...

Candidate care is important to us, this role will actively commence recruitment from the date of advertisement. The closing date of this ad is dependent on the appointment of the role.

The BUSY Group is an Organisation that puts the best interest of children and young people first by adhering to the Child Safety Organisation National Principles. The appointment of successful applicants will be subject to satisfactory employment screening including, criminal history and relevant working with children checks.

The BUSY Group is committed to achieving a diverse workforce and strongly encourages applications from First Nations People, people from culturally diverse backgrounds and people with disabilities.

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