▷ (Urgent) Director, Commercial

About the Mint

The Royal Australian Mint is a small government agency working within the Commonwealth Government Portfolio of the Treasury. The Mint is a non-corporate Commonwealth Entity and is listed under the Public Governance Performance and Accountability Act 2013 (PGPA Act). The Mint is also covered by the Public Service Act 1999 (Cth) (PS Act).

The Royal Australian Mint makes coins and other minted products to serve the needs of the Australian economy, foreign countries, investors and collectors. We are stewards of a thriving national institution that showcases our Nations stories through the National Coin Collection, and a world class museum and gallery experience.

The Royal Australian Mint creates public value through a range of coining and minting-related activities. We play a key role in sharing the stories of Australia by recognising significant anniversaries, events, organisations and cultural perspectives through coins.

The Mint offers some of the most unique career opportunities within the public service, including roles such as:

- Coin making - polishing, laser frosting, 3D engraving, Physical Vapour Deposition hard coating, chrome plating, dies inspection and collars manufacture.

- Machinery - operate and maintain minting critical machines.

- Coin Sculpting - design coins, medals, medallions, and token, etc.

- Graphic Design - design coin packaging materials, exhibition graphics, etc.

- Engineering - technical support and manufacturing operations.

Branch Overview

The Commercial Branch is responsible for delivering the commercial program for the organisation from product conceptualisation, researching and designing numismatic products (coin and graphic design), working with external partners and licensees to develop and mature business-to-business programs and working with other branches of the Mint to see a program successfully through to delivery.

The Branch is also responsible for custom minting, foreign circulating coins and foreign effigy management. Custom minting includes the design and manufacture of medals and medallions for Australian clients and investment and numismatic coin products for international clients. The foreign coin business stream enables the Mint to support regional partners by offering expert advice, design, manufacturing and storage services for their circulating coins, as well as effigy brokerage services for commemorative coins.

About the Role

Reporting directly to the Chief Executive Officer (CEO) the Director, Commercial is a senior leadership role within the Royal Australian Mint and a key contributor to the strategic direction, performance and reputation of the organisation. This position is accountable for leading the end-to-end design, development, commercialisation and sale of circulating coin programs, numismatic (collector) products, and customised, licensed and investor offerings across both domestic and international markets.

This position leads a diverse team of approximately 40 staff and is responsible for the development and execution of the Mint's Commercial Strategy, ensuring alignment with broader organisational and whole-of-government objectives. The role fosters a high-performance culture that promotes innovation, collaboration, and continuous improvement to drive sustainable revenue generation and commercial growth, while upholding the Mint's public purpose and cultural significance.

The Director, Commercial maintains strong strategic partnerships across a wide network of stakeholders and is pivotal in representing the Mint, advancing Australia's interests in numismatic and commercial coin production, and strengthening the Mint's position as a world-class minting institution.

The role provides strategic leadership across the Mint's commercial functions, ensuring alignment with the organisation's strategic objectives, compliance with Commonwealth legislation and policies, and delivery of high-value outcomes. This position requires exemplary commercial acumen, public sector stewardship and the ability to operate with agility and influence in complex and evolving environments.

The key duties of the position include

1. Providing high-level leadership and direction to staff across the Commercial teams, fostering a culture of performance, accountability, collaboration and innovation. Ensure operations are aligned with APS Values, the APS Code of Conduct and the Mint's strategic priorities.

2. Leading the strategic development, commercialisation and lifecycle management of the Mint's product portfolio, both domestically and internationally.

3. Overseeing and optimising the performance of Business-to-Business (B2B), Business-to-Government (B2G) and Business-to-Consumer (B2C) commercial channels, ensuring a customer-centric approach and sustainable revenue growth across all streams.

4. Working with stakeholders to support the Royal Australian Mint brand and associated intellectual property on behalf of the Commonwealth ensuring it reflects the Mint's heritage, purpose and strategic vision.

5. Driving excellence in customer engagement and experience across all touchpoints including digital platforms (eShop), contact centre operations and broader customer service initiatives.

6. Building and maintaining trusted relationships with key stakeholders including national cultural institutions, international mints, central banks, industry partners, other government agencies and tourism bodies.

7. Preparing and overseeing high-level submissions, policy briefs, and materials for senior executives and Ministers, including the preparation of currency determinations and other matters requiring Ministerial approval.

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