Connections/Comms Strategist

2 weeks ago

Melbourne, Australia Rundle Street, Adelaide, SA Full time

TBWA Melbourne is seeking a talented Connections/Comms Strategist. Someone who loves ideas and loves to bring them into all kinds of spaces and places.

TBWA REPRESENTS

Disruption has never been a catchphrase or a trend. It’s a mindset. It’s a behaviour. We don’t dabble in disruptive thinking. We embody it, day in and day out. When we solve problems, we do it collectively. None of us is better than all of us. Together we strive to create Disruption the world needs.

TBWA Melbourne is seeking a talented Connections Strategist. Someone who loves ideas and loves to bring them into all kinds of spaces and places.

We are looking for a strategic thinker who has a solid foundation in connections strategy, is confident in writing comms plans, can collaborate with media agencies and feels at home in digital and social. This role is perfect for someone with a solid background in comms and connections strategy and wants to also explore brand and creative strategy going forward.

*Due to the nature of this role working with a government client, Australian citizenship is required*

THE TASK AT HAND

Connections Strategy

- Bring to life consumer insights and behaviours by visualising consumer journey maps
- Provide insights and initiative in connecting with consumers throughout the journey
- Build insightful connections strategies and bring innovative, fresh connections thinking to creative strategy and for creative teams
- Instead of traditional comms plan box ticking, it’s about imagining with creatives the many spaces and places an idea could go

Research and Data

- Apply understanding of first party data and audience segmentation for the preparation of data briefs, contact strategies and message matrices
- Interpret and visualise data in a meaningful way to colleagues and for presentation
- Have a point of view on and support post-campaign performance reporting and results

Social and Digital Expertise

- Excellent understanding of the evolving social and digital comms and media landscape. This includes opportunities for brands across social media, Meta and Google platforms, TikTok, AI, gaming etc.

Brand Strategy Development

- Support the development of disruptive brand and campaign strategies to drive business growth and cultural impact

Cultural Insights

- Stay ahead of cultural trends and consumer behaviours, identifying opportunities to create culturally relevant and impactful campaigns

Thought Leadership

- Contribute to industry discussions and publications, positioning TBWA as a leader in innovation and creativity

WHAT YOU’LL BRING TO TBWA

- Solid understanding of comms and connections strategy
- Comfortable with numbers and details
- Both analytical and creative thinker
- Keen awareness of cultural trends and their impact on consumer behaviour
- Good understanding of paid, owned and earned, including social, search, programmatic, partnerships, SEO, and traditional channels.

YOU

- A nice person with a love for great ideas and advertising
- 1-2 years’ experience in similar role within creative or media agency

Please apply or reach out to claire.hopkins@tbwa.com for more info

#J-18808-Ljbffr

  • Connections Strategist

    2 weeks ago

    Melbourne, Australia Rundle Street, Adelaide, SA Full time

    TBWA REPRESENTS Disruption has never been a catchphrase or a trend. It’s a mindset. It’s a behaviour. We don’t dabble in disruptive thinking. We embody it, day in and day out. When we solve problems, we do it collectively. None of us is better than all of us. Together we strive to create Disruption the world needs. TBWA Melbourne is seeking a...

  • Communications Strategist

    2 weeks ago

    Melbourne, Victoria, Australia TBWA\Worldwide Full time $60,000 - $100,000 per year

    TBWA REPRESENTSDisruption has never been a catchphrase or a trend. It's a mindset. It's a behaviour. We don't dabble in disruptive thinking. We embody it, day in and day out. When we solve problems, we do it collectively. None of us is better than all of us. Together we strive to create Disruption the world needs.TBWA Melbourne is seeking a talented Comms...

  • Communications Strategist

    1 week ago

    City of Melbourne, Australia Rundle Street, Adelaide, SA Full time

    Overview TBWA Melbourne is seeking a talented Connections Strategist. Someone who loves ideas and loves to bring them into all kinds of spaces and places. TBWA REPRESENTS Disruption has never been a catchphrase or a trend. It’s a mindset. It’s a behaviour. We don’t dabble in disruptive thinking. We embody it, day in and day out. When we solve...

  • Communication Strategist

    7 days ago

    Melbourne CBD, Victoria , Australia Fat Zebra Full time $120,000 - $180,000 per year

    About the job At Fat Zebra, we simplify payments for merchants and platforms to scale confidently. Our platform processes over 500 million transactions annually – totalling $65 billion, and powers leading brands including Zip, MYOB, RACQ and Aussie Broadband. We're entering an exciting new chapter. Following recent acquisitions, we're uniting multiple...

  • Qualitative Cultural Strategist

    4 days ago

    Melbourne, Australia Resources Group AU Full time

    Bold. Innovative. Trailblazing. Blending magic and logic, this strategic, fiercely independent insights consultancy uncovers the cultural dynamics that shape the connection between people, brands, and businesses. They build brands, create an experience, plot futures and design new products for commercial, NGO and government clients across almost every...

  • Marketing Strategist

    7 days ago

    Melbourne, Victoria, Australia Megaphone Full time $80,000 - $120,000 per year

    THE ROLE: MARKETING STRATEGISTWe're searching for an exceptional Marketing Strategist– You are the kind of person who loves to be challenged, making every effort to build positive, working relationships with everyone you come into contact with. You will have outstanding communication skills and strong initiative. Ideally, you will also have a strong...

  • Quantitative Associate Director

    15 hours ago

    City of Melbourne, Australia MrWeb Ltd. Full time

    Quantitative Associate Director - Sharpen your Edge as a Strategist Melbourne, Aus | $AUD 120-140,000 + SUPER | (posted Oct 15 2025) Job Spec: It's time to sharpen your edge as a strategist. You've mastered the research craft, now you want the stretch – bigger challenges, smarter marketing thinking, and projects that make an impact. This role delivers...

  • Social Media Strategist

    5 days ago

    Melbourne, Australia Creative Natives Full time

    Social Media Strategist Directly reports to Director of Communications Direct Reports Up to 2 **Position Purpose** Arize is seeking a highly strategic and dedicated Social Media Strategist to join our team. Your expertise in interpreting social media data to inform strategic decisions will drive the success of our campaigns. You will be working closely...

  • Content Writer

    2 weeks ago

    Melbourne, Australia Talent International Full time

    australia melbourne contract au$600.00 - au$800.00 per day + inc super**The Client & Role**: We’re currently working with a financial services client who are looking to bring on a Content Writer, in this role you will be working within an established team to deliver a major program of work. Initially offered as an 8 month daily-rate contract, this role is...

  • Experienced Content Strategist

    2 weeks ago

    Melbourne, Australia Cemoh Full time

    **Location**: Melbourne, Australia (Remote, Hybrid, or Onsite, depending on client requirements) **Hours**: Flexible **Salary Range**: Competitive, based on experience **About Us** We are a platform for connecting Melbourne businesses with top-tier marketing professionals. We help clients create meaningful content that drives engagement and...