Qualitative Cultural Strategist

3 days ago

Melbourne, Australia Resources Group AU Full time

Bold. Innovative. Trailblazing.

Blending magic and logic, this strategic, fiercely independent insights consultancy uncovers the cultural dynamics that shape the connection between people, brands, and businesses.

They build brands, create an experience, plot futures and design new products for commercial, NGO and government clients across almost every sector, from mental health to beauty, education, and entertainment. It’s impactful, meaningful work.

Through harnessing data, behavioural science, and disruptive technology, they understand what’s in people’s heads and hearts. And translate this information into insights, solutions, frameworks, and recommendations that influence communications, customer experience, audience understanding, policy, behavioural nudges and brand development.

Since opening their doors 15+ years ago as a start-up, they now have offices in Melbourne, Sydney, and Brisbane, have collected a shelf of awards and are home to some of the brightest minds in the industry.

**The role: Strategist/ Senior Strategist**

We’re looking for a strategic thinker with an appetite to investigate people’s beliefs, values, and motivations and translate them into tangible, implementable, and practical insight strategies.

Working in deep partnership with clients, you’ll enjoy the full consulting journey - brief, facilitation, insight generation, analysis, ideas testing, presenting, and delivering presentations.

**The culture**:
They pride themselves on being a purpose-driven organisation - collective, diverse, and empathetic. Their flexible and progressive benefits reflect this, offering 5+ days annual leave, tailored L&D, wellness initiatives, companywide financial bonuses and a supportive senior leadership team.

There is no ‘typical strategist’ here - the brilliant team is a mix of behavioural scientists, quallies, brand experts, anthropologists, and management consultants from all walks of life.

**Ideally, they’d love to speak to people that have**:

- Prior experience in insights-led strategy - qualitative research, behavioural economics, brand strategy, planning or design
- The ability to develop and conduct qualitative research across various methodologies - contextual interviews, focus groups, co-creation sessions, ethnography, observations, etc.
- Passion for creative thinking and a desire to deliver the unexpected
- Empathy, humility and a love for problem-solving

**About Resources Group**:
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue-chips across Australia, NZ and APAC.
- Resources Group’s Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background._

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