Head of Marketing and Recruitment

2 weeks ago


Sydney, Australia Australian Institute of Music Full time

Based from our state-of-the-art music campus at The Rocks
- Inclusive and supportive team
- Own and lead our Marketing and Recruitment strategy and initiatives

**The Australian Institute of Music**, or **AIM**, is seeking a Head of Marketing and Recruitment to join our staff on a full-time basis, to lead the Institute’s Marketing and Recruitment strategy, deliver innovative solutions to grow market share and drive a great team.

**You will be responsible for**:

- Leading the marketing strategy and student recruitment for the Institute, ensuring that all elements of the marketing mix including segmentation and campaigns, are part of long-range plans
- Driving targets for revenue, business growth and new opportunities
- Providing leadership to the Marketing and Student Recruitment teams
- Lead the annual student recruitment planning process to set targets for new enrolments and revenue, in line with long range plans
- Lead the execution of lead generation campaigns targeting enhanced conversion rates
- Building strong external relationships with industry, key third parties and other education providers
- Delivering innovative Marketing and Recruitment solutions, advising the CEO and Board of Directors on opportunities and risks
- Working to support continual improvement to address the needs of students and prospective students
- Ensuring we meet our regulatory obligations and compliance requirements
- Support in driving the overall business prerogatives of the Institution
- Ensuring that high levels of student satisfaction, reduced attrition, and enhanced graduation outcomes are achieved
- This role will be equally responsible for both of our Sydney and Melbourne locations, with interstate travel required to support both sites. You will also support off-campus activities as required._

**Experience and Attributes**:

- Bachelor’s degree in relevant field and/or industry certifications
- Extensive experience in Marketing and Recruitment management and/or leadership roles
- Familiarity with regulatory frameworks and accountabilities governing Australian Higher Education, including experience working in Higher Education
- Experience in the marketing mix including marketing planning, segmentation, campaign execution, events, online, direct marketing, social media, and public relations
- Evidence of working with or developing student recruitment strategies
- Proven experience developing, leading and managing high performing teams
- Effective written and verbal communication skills with a wide array of stakeholders
- A passion for music and sound knowledge of the higher education sector

**Why Work at AIM?**
- State of the art facilities and great campus locations
- Opportunity for flexible working
- Enjoy our creative spaces and in-house instruments/equipment (e.g. pianos, drum kits, recording studios etc.)
- Professional development opportunities

**About Us**:
AIM is a place where music comes first and the only private tertiary college in Australia. For over 50 years we have been devoted exclusively to the pursuit of excellence in music. We offer a range of foundation, undergraduate and postgraduate degrees that specialise in music performance, composition, audio production and entertainment management.

AIM values diversity, equality & inclusion. We encourage people of Aboriginal and Torres Strait Islander descent, the LGBTQI+ community, people with disability, and people from all backgrounds to apply.

We look forward to welcoming you

Video



  • Sydney, Australia Sharp & Carter Full time

    Fantastic opportunity to join this leading Australian Higher Education College - Newly created Head of Marketing & Student Recruitment role | Leadership position - Nurture & Develop a small team | Report to CEO | Caring & Collaborative Culture - **Fantastic opportunity to join this leading Australian Higher Education College**: - **Newly created Head of...


  • Sydney, New South Wales, Australia Sharp & Carter Full time

    Fantastic opportunity to join this leading Australian Higher Education College Newly created Head of Marketing & Student Recruitment role | Leadership position Nurture & Develop a small team | Report to CEO | Caring & Collaborative Culture- Fantastic opportunity to join this leading Australian Higher Education College:Newly created Head of Marketing &...

  • Head Of Marketing

    5 days ago


    Sydney, New South Wales, Australia ClearCompany Full time

    About the Company This business is about to embark on a really interesting 12 months u&u.are excited to be exclusively partnering with one of the most reputable leaders in the health insurance space to bring an exciting Head of Marketing, Brand and Communications opportunity to the marketThis organisation provides comprehensive support to a specialised...

  • Head of Marketing

    2 months ago


    Sydney, Australia EDU Corporate Services Pty Limited Full time

    **About EDU Holdings Limited (EDU)** EDU is an ASX-listed company that owns and operates tertiary education businesses, with a current focus on Health and Community Services fields of study. We nurture and empower people on their path towards meaningful careers, by providing quality education experiences and outcomes. EDU currently has two operating...

  • Head of Marketing

    6 days ago


    Sydney, New South Wales, Australia ClearCompany Full time

    About the CompanyThis business is about to embark on a really interesting 12 months u&u. are excited to be exclusively partnering with one of the most reputable leaders in the health insurance space to bring an exciting Head of Marketing, Brand and Communications opportunity to the marketThis organisation provides comprehensive support to a specialised...


  • Sydney, Australia P3 Recruitment Full time

    Monday-Friday - 150K Package - Work from home flexibility - our client loves Work/Life Balance - Call Em on 0422 272 076 Are you currently working as a Marketing Manager in real estate feeling undervalued or wondering what's next? Looking for a brand that truly values YOUR input? You could be the face behind the brand in this varied role! Our client is a...


  • Sydney, Australia Uniting Full time

    **Recruitment Marketing Specialist - Permanent full-time position - Sydney CBD - Hybrid work model** **About Us** At Uniting, we're dedicated to making a positive difference in people's lives. As a leading human services organisation, we strive to empower communities and individuals through our diverse range of services. **Role Overview** We are seeking...

  • Head of Marketing

    4 weeks ago


    Sydney, Australia NRMA Motoring & Services Full time

    **About SIXT Australia** SIXT is 100% owned by NRMA Group. We make people and their things easily mobile. Our mission is to deliver convenient mobility backed by the human touch. Our ambition is to transform Australia’s car rental industry, becoming the #1 smart fleet operator through service excellence and a focus on people-our staff, our franchisee...

  • Head of Marketing

    4 weeks ago


    Sydney, Australia Cathay Pacific Full time

    BIM - Brand, Insights & Marketing Communications - Sydney, Australia - Cathay Pacific - Application Deadline 24 Mar 2024 Company Description Let your passion fly! We’re proud to be one of the world’s leading airlines. Our reputation is built on a long track record of success, and our unique position of Deep roots in Hong Kong, Proudly part of China,...

  • Head of Marketing

    9 hours ago


    Sydney, Australia Cathay Pacific Full time

    BIM - Brand, Insights & Marketing Communications - Sydney, Australia - Cathay Pacific - Application Deadline 24 Mar 2024 Company Description Let your passion fly! We’re proud to be one of the world’s leading airlines. Our reputation is built on a long track record of success, and our unique position of Deep roots in Hong Kong, Proudly part of China,...

  • Head Of Marketing

    5 days ago


    Sydney, New South Wales, Australia Crypto Recruit Full time

    Head of Marketing - Huge Opportunity and Salary - B2 B Marketing - Remote Work - Blockchain company - NFTOur client specializes in market-making for utility tokens and cryptocurrencies.They cover key geographic locations worldwide and provide around the-clock market coverage, covering every timezone, so the business runs smoothly24/7.Their biggest flex is...


  • Sydney, New South Wales, Australia Fitness and Lifestyle Group Full time

    Head of Marketing Technology & InsightsBrisbane or SydneyThe Opportunity:Reporting directly to the Executive General Manager | Marketing & PR, the Head of Marketing Technology & Insights takes responsibility for marketing automation, digital CX, and customer insights across Fitness & Lifestyle Group's (FLG) Australia & New Zealand's portfolio of leading...

  • Head of SEO- Apac

    4 weeks ago


    Sydney, Australia Online Marketing Gurus Full time

    This is your chance to be part of an award-winning agency, where everything you do will impact the growth and success of the business, locally and globally. We are the biggest NERDS, we are SUPER FUN, and it’s no joke. Collaborating every day, we focus on numbers-based thinking that we know will deliver real, tangible, data-driven insights (none of the...

  • Head of Marketing

    6 days ago


    Sydney, Australia EDU Corporate Services Pty Limited Full time

    **About EDU** EDU is an ASX-listed company that owns and operates tertiary education businesses, with a current focus on Health and Community Services fields of study. We nurture and empower people on their path towards meaningful careers, by providing quality education experiences and outcomes. EDU currently has two operating businesses, with campuses in...


  • Sydney, Australia Valor Recruitment Full time

    **Head of Social Media** Marketing** Are you a social media maven with a flair for marketing? Do you have a knack for turning like and shares into sales and revenue? Do you want to lead a team of like-minded individuals? Then look no further, we have the role for you! Our client is quickly becoming a leader in their industry, specialising in delivering...

  • Head of Marketing

    5 days ago


    Sydney, New South Wales, Australia Crypto Recruit Full time

    Head of Marketing - Huge Opportunity and Salary - B2B Marketing - Remote Work - Blockchain company - NFTOur client specializes in market-making for utility tokens and cryptocurrencies. They cover key geographic locations worldwide and provide around the-clock market coverage, covering every timezone, so the business runs smoothly24/7. Their biggest flex is...

  • Head of Marketing

    2 weeks ago


    Sydney, Australia Jivaro Full time

    Very competitive package + company benefits - Work for an iconic, market leading womenswear brand - Joining a dynamic & high-performing team **The Role**: Working closely with the Head of Brand & COO, this role will be responsible for developing marketing strategies and executing tactics across all marketing and online channels. **Key...

  • Head of Marketing

    5 days ago


    Sydney, New South Wales, Australia Cathay Pacific Full time

    BIM - Brand, Insights & Marketing Communications Sydney, Australia Cathay Pacific Application Deadline24 Mar 2024Company DescriptionLet your passion fly We're proud to be one of the world's leading airlines. Our reputation is built on a long track record of success, and our unique position of Deep roots in Hong Kong, Proudly part of China, and Connecting the...

  • Head of Marketing

    5 days ago


    Sydney, New South Wales, Australia Surfing New South Wales Full time

    The Head of Marketing, reporting directly to the CEO, is tasked with transforming the marketing function to deeply resonate with and expand the grassroots surfing community across all skills and abilities. This role requires a visionary leader who is motivated to redefine, build and integrate various business functions into a unified marketing and brand...

  • Head of Marketing

    4 weeks ago


    Sydney, New South Wales, Australia Surfing New South Wales Full time

    The Head of Marketing, reporting directly to the CEO, is tasked with transforming the marketing function to deeply resonate with and expand the grassroots surfing community across all skills and abilities. This role requires a visionary leader who is motivated to redefine, build and integrate various business functions into a unified marketing and brand...